Stacey Peng

Self-employed · Jun 2021 – Present

Platforms: Xiaohongshu (14K followers), TikTok, Instagram

Location: Melbourne, Australia

• Built and grew a personal fashion and lifestyle brand, attracting over 14K followers on Xiaohongshu, while expanding presence on TikTok and Instagram.
• Independently managed the full creative process — from concept development, product selection, set design, lighting, styling, shooting to post-production — to ensure consistently high-quality, visually refined content.
• Specialized in fashion photography and videography with strong attention to composition, lighting, texture, and storytelling; proficient in tools such as Lightroom, CapCut, and Premiere Pro.
• Known for a polished and elevated aesthetic, with a deep focus on detail and brand alignment; consistently delivered content with a sense of quality and sophistication.
• Collaborated with both Australian and Chinese fashion brands; negotiated paid partnerships, pitched content ideas, and managed all stages of campaign execution.
• Actively met with brand partners to discuss collaboration strategies, align on creative direction, and maintain strong working relationships.
• Produced trend-led outfit diaries, lookbooks, and lifestyle videos that resonated with target audiences and enhanced platform engagement.
• Adapted content strategies based on performance analytics, fashion trend insights, and evolving audience interests.

• Assisted designers in technical drawing in Adobe Illustrator.
• Created lookbook, shooting styling videos, and operated social media.
• Attended design shows and reviewed magazines to better understand consumer trends.
• Identified markets for designs based on age, gender and lifestyles.
• Created new designs and iterations during marketing strategy sessions.
• Followed corporate brand guidelines to enable brand consistency across campaigns and marketing programs.
• Adapted other designers' concepts for commercial market.

• Worked on two brands at the same time, as a design assistant for the main brand and as a designer for the sub-brand.
• Involved in the whole process of each garment from concept to ready-to-wear.
• Worked closely with pattern maker about the pattern maker and the sewer, try on samples, and research shooting styles.
• Bought props, participated in every fashion shoot, and contacted jewelry brands to establish cooperation for fashion shoot.
• Sourced suppliers of fabrics and accessories, and placed orders with them.
• Responsible for making cost sheets and writing garments descriptions for each collection.
• Tracked the progress of each garment in the factory.
• Participated in the 2020 Wuhan Fashion Week and closed the curtain as a designer.
• Participated in the designer brand exhibition of Showroom in Shanghai.
• Communicated face to face with buyers to expand the company's business.
• Planned special events such as art shows to showcase student work.
• Managed classroom behavior effectively using positive reinforcement strategies.
• Developed and implemented lesson plans to teach art concepts such as perspective, color theory, drawing, painting and sculpting.
• Provided individual instruction and feedback on student's work.
• Collaborated with other teachers on curriculum development related to Art classes.
• Attended professional development workshops related to Art education best practices.
• Instructed students on proper safety procedures when using various tools or materials.
• Communicated regularly with parents regarding student performance in class.
• Demonstrated techniques in a variety of mediums including charcoal, pastels, acrylics, watercolors and oils.
• Encouraged students to think critically about artwork and discuss its meaning or purpose.
• Prepared detailed reports summarizing student progress throughout the year.
• Organized field trips to local galleries and museums to provide students with real-life examples of artwork.
• Supervised after-school activities related to Art club meetings or competitions.
• Integrated technology into the classroom environment for instructional purposes.
• Conducted one-on-one tutorials with struggling students who required additional assistance.
• Participated in faculty meetings related to educational policy changes or initiatives.
• Created engaging activities for students to explore their creativity through art projects.