I train in boxing four days a week, a discipline that not only keeps me fit but also allows me to bond with my children, who join me in the sessions My athletic background is quite diverse; I played rugby league competitively up to the senior level in Queensland, where I honed my teamwork and resilience on the fieldI played golf at a reasonable standard, which was demonstrated by my representation of Australia in the 2001 World Corporate Golf Challenge in La Manga, Spain With over 20 years of experience teaching martial arts, I’ve developed a deep appreciation for the discipline, respect, and self-defence skills that come with it Additionally, I enjoy watching and have a keen interest in Rugby League, AFL and of course my kids various sporting pursuits
Steve Brough
Surrey Hills
Summary
I am a dynamic leader with a proven track record of sustained success. I excel in developing sales strategies and fostering collaborative engagement. I have spearheaded innovative strategies that have significantly increased client satisfaction and loyalty. Skilled in contract negotiation and performance management, I drive business growth through strategic development and effective team leadership.
Overview
39
39
years of professional experience
Work History
Sales Director
Bruff Contracting
03.2020 - Current
- Launched the business before the first COVID-19 lockdown in Melbourne, utilising strategic marketing to enhance growth and position the company as a strong competitor in the commercial fencing market.
- Enhanced customer satisfaction by fostering long-term relationships, consistently addressing client needs, and providing exceptional service.
- Fostered a culture of continuous improvement within the sales department, regularly looking and engaging personally with our target market to ensure great outcomes for the business.
- Managed relationships with key industry stakeholders, attending conferences and networking events to establish the company's presence in relevant circles.
- Created innovative sales strategies through monitoring and evaluating market trends and competitive offerings.
- Negotiated high-value contracts with key clients, ensuring mutually beneficial outcomes for all parties involved.
- Managed and motivated sales team to increase revenue by 30% year on year, whilst increasing and monitoring net profit on all projects.
Sales Manager
Supamaxx
03.2018 - 03.2020
- Increased sales significantly by focusing on our client base and expanding our market reach.
- Increased sales revenue by developing and implementing effective sales strategies.
- Built long-lasting client relationships through excellent customer service and consistent follow-ups.
- Led a successful sales team by providing motivational coaching and performance-based incentives.
- Organised regular sales meetings to review progress, share best practices, and set achievable targets for continued success.
- Implemented a comprehensive customer relationship management strategy, improving client satisfaction and loyalty.
General Manager
WILTEK
01.2015 - 03.2018
- Managed budget implementations, employee reviews, training, schedules, and contract negotiations.
- Managed a diverse team of professionals, fostering a positive work environment and high employee satisfaction.
- Developed and implemented strategies to increase sales and profitability.
- Cultivated strong relationships with clients, vendors, and partners to ensure long-term success and loyalty.
- Drove year-over-year business growth while leading operations, strategic vision, and long-range planning.
- Championed continuous improvement initiatives that enhanced operational performance across all departments.
- Accelerated digital transformation by overseeing adoption of cloud-based solutions, improving data accessibility and security.
- Reduced time to market for new products by optimizing development processes and enhancing cross-functional team collaboration.
- Trained and guided team members to maintain high productivity and performance metrics.
- Interacted well with customers to build connections and nurture relationships.
- Tracked trends and suggested enhancements to both challenge and refine company's product offerings.
Managing Director
Barkers Fencing Australia
05.2004 - 01.2015
- Oversaw operations and provided corrective feedback to achieve daily and long-term goals.
- Strengthened client relationships with regular communication, timely project delivery, and high-quality services.
- Increased overall company performance by implementing strategic management initiatives and streamlining operations.
- Developed comprehensive business plans, outlining long-term goals and actionable steps toward success.
- Delivered consistent revenue growth by identifying new business opportunities and expanding service offerings.
- Cultivated a strong organisational culture built on integrity, accountability, and teamwork, resulting in higher staff retention rates.
- Fostered an inclusive work environment by championing diversity initiatives and empowering employees at all levels.
- Directed large-scale projects from inception to completion on time/budget with strict adherence to quality standards.
- Facilitated entry into new international markets, conducting thorough market research and establishing local partnerships.
- Strengthened stakeholder relationships, providing regular updates and managing expectations through effective communication strategies.
- Negotiated high-value contracts with key clients, securing long-term revenue streams.
State Sales Manager
API Security Products
07.2001 - 04.2004
- Utilised data-driven insights from CRM systems to guide decision-making processes around pricing, target markets, and sales strategies.
- Led a high-performing sales team for exceptional results through coaching, mentoring, and performance management.
- Implemented robust territory management strategies for optimal resource allocation and maximised coverage of high-potential regions.
- Established clear sales targets and provided regular feedback to the team regarding their progress towards meeting objectives.
- Boosted customer satisfaction levels through attentive service, prompt issue resolution, and proactive communication practices.
- Collaborated with marketing teams to create effective promotional campaigns that increased brand awareness and customer engagement.
- Developed strong relationships with key clients, resulting in long-term partnerships and increased account loyalty.
- Drove revenue growth by identifying upselling and cross-selling opportunities within existing accounts while relentlessly focusing on new business acquisitions.
- Participated in sales calls with direct reports to strengthen customer relationships and uncover possible growth opportunities.
Managing Director
Sovereign Protective Services
10.1985 - 02.2001
- Oversaw operations and provided corrective feedback to achieve daily and long-term goals.
- Strengthened client relationships with regular communication, timely project delivery, and high-quality services.
- Increased overall company performance by implementing strategic management initiatives and streamlining operations.
- Developed comprehensive business plans, outlining long-term goals and actionable steps toward success.
- Promoted a culture of continuous learning by investing in employee development programs and resources.
- Expanded market presence through successful negotiation of key partnerships and acquisitions.
- Negotiated high-value contracts with key clients, securing long-term revenue streams.
- Boosted company market share by leading strategic partnerships and negotiations with key industry players.
- Led Negotiations on the landmark deal with a large hotel group, establishing the company as a key player in the market.
- Assisted in recruiting, hiring and training of team members.
- Cultivated and strengthened lasting client relationships using firm issue resolution and dynamic communication skills.
- Scheduled employees for shifts, considering customer traffic and employee strengths.
- Tracked employee attendance and punctuality, addressing repeat problems quickly to prevent long-term habits.
- Handled problematic customers and clients to assist lower-level employees and maintain excellent customer service.
Education
CERT IV - Business Administration And Management
TAFE QLD
QLD 02.1999 - 07.1999
Skills
- Sales Strategy Development
- Collaborative Engagement
- Effective Presentation Skills
- Performance Management
- Business Development Strategy
- Client Relations Management
- Performance Evaluation
- Sales Performance Reporting
- Sales Strategy Creation
- Contract Negotiation
- Strategic Development
Accomplishments
I have a demonstrated history of nurturing and expanding businesses through a steadfast and genuine commitment to improving the client experience. As a true professional, I excel at guiding both my team and our clients toward the goals we aim to achieve together. My background in competitive sports at a high level has instilled in me a deep understanding of teamwork, enabling me to be an effective and inspiring leader. I am a quick learner, adept at acquiring diverse skill sets, which allows me to adapt and thrive in dynamic environments.
Interests
Timeline
Sales Director
Bruff Contracting
03.2020 - Current
Sales Manager
Supamaxx
03.2018 - 03.2020
General Manager
WILTEK
01.2015 - 03.2018
Managing Director
Barkers Fencing Australia
05.2004 - 01.2015
State Sales Manager
API Security Products
07.2001 - 04.2004
CERT IV - Business Administration And Management
TAFE QLD
02.1999 - 07.1999
Managing Director
Sovereign Protective Services
10.1985 - 02.2001