SUNJE SOUNG
Melbourne Southern Cross,Australia
Summary
Proven success in increasing brand visibility and customer engagement through data-driven marketing strategies. Adept at handling multiple projects simultaneously and delivering high-quality marketing solutions that drive revenue growth. Focused on utilizing marketing analytics to optimize campaign performance and meet business goals.
Overview
1
1
year of professional experience
Work History
Marketing Coordinator
ThinkWith Education
Seoul, South Korea
05.2023 - Current
- Spearheaded digital and traditional marketing campaigns, increasing lead generation by 30% within six months
- Developed and optimized SEO-driven content strategies, improving website traffic by 40%
- Implemented A/B testing for digital ads to optimize conversion rates, resulting in a 15% increase in ROI across campaigns
- Utilized data analytics tools such as Google Analytics, SEMrush, and CRM platforms to track and enhance campaign performance
- Handled general office duties such as scheduling meetings, maintaining timelines, and organizing digital assets for marketing projects
- Provided administrative support by preparing meeting minutes, organizing files, and managing internal communications to streamline team operations
- Developed and designed creative marketing campaigns and materials, including brochures, infographics, and promotional videos, increasing brand engagement by 20%
- Created interactive social media campaigns and branding projects, including new logo designs and product packaging, which led to a 25% boost in online engagement
- Assisted senior marketing staff in organizing marketing events, coordinating project timelines, and preparing reports for marketing campaigns
- Acted as a key support for cross-departmental initiatives, including budget management and vendor coordination, ensuring smooth workflow across marketing, sales, and operations teams
- Managed partnerships and collaborations to boost brand exposure and expand the company's reach in the education sector
Founder & CEO
Beaker
, Remote
05.2023 - Current
- Company Overview: Overseas Purchasing Agency
- Developed and executed a comprehensive marketing plan for a purchasing agency that focuses on the Chinese and European luxury markets
- Implemented targeted email marketing campaigns and social media strategies, resulting in a 25% increase in customer retention
- Built a consistent revenue stream through data-driven marketing decisions, including paid advertising (Google Ads, Facebook Ads) and content marketing
- Designed and produced marketing materials to support sales efforts, ensuring brand visibility and customer retention
- Created dynamic financial reports and performance dashboards using Microsoft Excel and developed presentations for stakeholders using PowerPoint
- Led the development of a customer loyalty program, enhancing repeat purchases and building long-term brand loyalty
- Overseas Purchasing Agency
Education
Bachelor of Arts (B.A.) - Marketing and Business Management
Kyung Hee Cyber University
10.2024
Bachelor of Arts (B.A.) -
Daegu University
01.2024
Skills
- Google Analytics
- SEMrush
- Hootsuite
- Facebook Ads
- Google Ads
- CRM Platforms
- Email Automation Tools
- Strategic Planning
- Execution
- Monitoring
- SEO
- Blog Management
- Social Media Management
- Automated Campaigns
- Customer Retention Strategies
- Editing
- Writing
- White Paper Development
- Market Research
- Trends
- Marketing Materials
- Office Skills
- Administrative Skills
- Microsoft Word
- Microsoft Excel
- Microsoft PowerPoint
- Microsoft Outlook
- Innovation
- Attention to Detail
- Verbal Communication
- Organization Skills
- Creating
- Infographics
- Videos
- Branding
- Packaging Design
Additional Information
Proven success in increasing brand visibility and customer engagement through data-driven marketing strategies., Adept at handling multiple projects simultaneously and delivering high-quality marketing solutions that drive revenue growth., Focused on utilizing marketing analytics to optimize campaign performance and meet business goals.
Personal Information
Date of Birth: 02/05/00
Timeline
Marketing Coordinator
ThinkWith Education
05.2023 - Current
Founder & CEO
Beaker
05.2023 - Current
Bachelor of Arts (B.A.) - Marketing and Business Management
Kyung Hee Cyber University
Bachelor of Arts (B.A.) -
Daegu University
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