Commerce (Marketing) and Business Analytics student at Macquarie University, passionate about combining strategy, creativity, and data to drive customer insights and social impact. Experienced in customer service, sales, marketing content creation, and student leadership.
Peer Mentor, Macquarie University | Jun 2024 – Dec 2024
• Provided ongoing support and facilitated campus orientation for new students, enhancing their transition into university life
REACH Society (Macquarie University Volunteer Society)
1. Marketing Director | June 2024 – Dec 2024
• Built and managed a TikTok channel that achieved 24K+ views, with viral content reaching up to 18.2K views
• Increased Instagram followers by 100% in 6 months through targeted campaigns and content strategy.
2. Treasurer | Jan 2025 – Present
• Oversee financial planning, budgeting, and grant applications to support the society’s initiatives and fundraising goals
Women Entering Business Society – Operations Director | Jun 2023 – Jul 2024
• Designed, monitored, and executed student engagement initiatives to increase member retention and event turnout
• Collected and analyzed membership and event data to inform strategy and improve operational efficiency
Co-Founder for Cuon MQ | July 2024 – Dec 2024
A passion project to promote authentic Vietnamese spring rolls on campus
• Reached 5,000+ accounts within 3 months by promoting the brand on Instagram, Facebook, and TikTok
• Grew a loyal campus customer base with weekly pick-up service and an evolving, feedback-driven menu
• NSW RSA + Covid Safety | NSW Working with Children Check
• Top 30 – RMIT Business Analyst Champion Season 3 (2022)
• Participant for ASA DataFest 2024, L'Oreal Brandstorm 2024, WEB Marketing Pitch
• LinkedIn Skill Assessments: Microsoft Word & Excel