Tamalika Ahmed
House No: 49, Dhanmondi-1,Dhaka,Bangladesh
Summary
Experienced marketing leader with a firm understanding of market conditions, trends and positioning strategies. Background includes both traditional and digital marketing campaigns. Top-notch leadership, planning and conflict resolution skills.
Overview
11
11
years of professional experience
Work History
Senior Manager (Strategy & Planning)
X SOLUTIONS LTD
08.2018 - Current
- Develop strategies and plan marketing campaigns across all media to ensure that products and services meet customers’ expectations and build the credibility of brands.
- Market research and insight mining to crack the right strategic direction for the brand.
- Supervise junior members in campaign strategy and communication planning.
- Develop integrated digital media strategies and ensure brand consistency across all relevant channels.
- Lead the media team with strategic directions and optimization recommendations to achieve performance marketing goal.
- Maintain the synergy among different business stakeholders.
- Worked for brands like Samsung, Buy Here Now, Mana Bay , British American Tobacco, Unilever Bangladesh, Robi, Upay, City Bank, Klubhaus, Isho, Veet, Monno ceramic, ACI (Salt, Premio plastic, Savlonman, Shawpno E-commerce), Akij Wellness, Polar, Apex, Truefit & hill, Elite Paint, NTrack, etc.
- Notable campaigns during my tenure are- ভালোবাসার এপিঠ ওপিঠ, Upay Launching Campaign, Buy Here Now Launching, Robi IOT : Life এ নতুন এক্সপেরিয়েন্স, Robi Project Kombol, Monno Ceramic 3 decades Campaign, City Islamic Launching Campaign, Samsung 50 years brand campaign.
Marketing Specialist
DIGICON TECHNOLOGIES LTD
08.2017 - 07.2018
- Monitored trends in social media, industry and competitive landscape to create new material.
- Identified appropriate marketing channels and target customers for campaigns.
Marketing Executive
Stencil Bangladesh Limited
03.2016 - 03.2017
- Create the database for potential clients.
- Contact them via phone and introduce them with the companies profile and services to generate sales
Customer Manager (Part Time)
Grameenphone Ltd
02.2013 - 02.2016
- To give one stop solution to customer's over direct phone calls.
Education
MASTER OF BUSINESS ADMINISTRATION -
North South University
2020
BACHELOR OF BUSINESS ADMINISTRATION -
East West University
2017
Skills
- Leadership and Management
- Public Speaking / Communication
- Digital Media Planning ( Google analytics, Facebook ad manager, Basic media report making etc)
- Advanced Microsoft Word , Excel & Power-point
- Basic knowledge of Adobe Photoshop
- Marketing Strategy Development
- Performance Marketing
- Market Trend Analysis
Timeline
Senior Manager (Strategy & Planning)
X SOLUTIONS LTD
08.2018 - Current
Marketing Specialist
DIGICON TECHNOLOGIES LTD
08.2017 - 07.2018
Marketing Executive
Stencil Bangladesh Limited
03.2016 - 03.2017
Customer Manager (Part Time)
Grameenphone Ltd
02.2013 - 02.2016
MASTER OF BUSINESS ADMINISTRATION -
North South University
BACHELOR OF BUSINESS ADMINISTRATION -
East West University
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