Summary
Overview
Work History
Education
Skills
References
Timeline
Generic

Terry Birkin

Wynn Vale

Summary

Dynamic professional with extensive experience in the retail space, excelling in customer service and financial management. Proven track record of increasing gross profit by 140% and doubling sales through effective relationship management and strategic product promotion. Adept at cash handling and fostering customer loyalty, driving exceptional business results.

Overview

49
49
years of professional experience

Work History

Customer Service Officer

Australia Post
01.2023 - 02.2025
  • Performing customer sales and service transactions
  • Maintaining a cash advance accurately which includes handling and processing cash, cheques, credit cards and EFTPOS, Travel Money On Line.
  • Promoting and processing a broad range of financial agency transactions through Australia Post's technology systems
  • Conducting and processing a range of identity services transactions (e.g. Australian Passport Interviews) to establish applicant's identity with a high level of accuracy and compliance according to requirements
  • Promoting product and services through up selling and cross-selling, merchandising and other promotional activities
  • Accepting mail items for lodgement, with accurate assessment of applicable charges
  • Building collaborative relationships with customers, seek to understand the needs of customers
  • Preparing outward mail for despatch through correct presentation, review of charging related documents, and cancellation of stamps
  • Assisting and/or performing administrative duties such as stocktaking and record maintenance
  • Maintaining appropriate knowledge and compliance to Occupational Health and Safety relevant to the position.
  • Maintaining store presentation

Business Development Manager

Everglo Car Detailing
02.2013 - 01.2015
  • Build Business Model.
  • Develop Business Plans, Strategic Plans.
  • Develop customer base.
  • Negotiate supplier products.
  • Negotiate with SA Government with cleaning contracts.
  • Training of staff in the cleaning process.

Store I Business Manager

Barossa Community Co Operative Nuriootpa Retail, Betta Electrical
10.2010 - 02.2013
  • Complete evaluation of the business model.
  • Evaluate stock levels, stock ordering systems.
  • Develop best practices for buying and merchandising stock.
  • Develop business plan to improve business, sales and GP bottom line.
  • Develop selling skills training plan for all staff.
  • Develop Product knowledge training plan for staff.
  • Develop Sales and Promotional strategies for 2011/2012.
  • Develop strategies to increase Co Op membership & loyalty.
  • Develop position descriptions, & performance management for staff.
  • Interview and hire new staff.
  • Train, coach and develop a 2IC in buying & management skills.
  • Development of Business Plans, Strategic Plans for Business for 2012/2013.

Licensee/ Owner, Store Manager

Australia Post
01.2005 - 01.2010
  • Increased Gross profit from 21% to 39.2%.
  • Doubled sales of Post Office boxes from 227 to 473.
  • Suggested new products that increased earnings by 23%.
  • Set up and train partner in Post Office business and financials.
  • Total running of business, from quality customer service, sourcing and purchasing stock and stock management.
  • Financial management.

Sales Manager, Electrical

David Jones Limited
Rundle Mall
01.2002 - 01.2005
  • Overall increase sales averaging 22%.
  • Managed 42 sales staff in Small Appliances, Whitegoods, Home Office and Computers & Home Entertainment, Furniture.
  • Number One Miele store Australia wide including specialists.
  • Number Two Small Appliance Store with growth of 28%.
  • Store Trainer Induction, Selling Skills Program.
  • Hire and develop sales staff to meet and exceed company standards.
  • Control operation expenses within my areas.
  • Plan, monitor and appraise performance of staff.
  • Train and hold staff accountable for the proper store presentation standards.
  • Meet Company Sales and Gross Profit Targets, and personal bonus target.

Licensee /Owner

Australia Post
Elizabeth Vale
01.1998 - 01.2001
  • Increase Gross Profit from 11% - 42%
  • Actual sales $ increase of 140%
  • Expanded sales to include local businesses, including GMH
  • Day to day running every aspect of the business
  • Cash flow management
  • Stock management
  • Financial Management
  • Total shop refit

Store Manager

Radio Rentals Limited
Melrose Park/ Prospect
01.1996 - 01.1998
  • Managed 35 Sales staff and 7 administration staff.
  • Implementation of cultural change process throughout sales group.
  • Developed successful sales training course for all sales staff.
  • Performance management of staff.
  • Build relationships with suppliers and key customers.
  • Increase Gross Profit level at Prospect by 5%.
  • Achievement of overall sales targets.

Sales Manager

Myer Stores Limited
Adelaide City
01.1988 - 01.1996
  • Planning store refurbishments, Tea Tree Plaza
  • Number one Apple Computer store nationally
  • Number one Computer Department Nationally
  • Number one Home Entertainment Store Nationally
  • Over Achievement Sales & Gross Profit Budgets 1989 - 1996 Ave 28%.
  • Accountable for total business from rostering, stock management, performance management, coaching and training staff
  • Store Trainer, '6 Steps of Selling' Program

Sales Manager

Target Stores Limited
Sefton Park
01.1976 - 01.1988
  • Store refurbishment Mt. Gambier Store and Sefton Park Store.
  • Over Achievement in sales 11 out of 12 years, including during store refurbishments.
  • Opening and closing of store, alarm callouts
  • Stock management, staff training, merchandising, in store promotions, staff counselling.
  • Responsible for various departments, ranging from Sporting Goods, Manchester, Menswear, Hardware, Stationary, Books, Music.

Education

Certificate IV in Retail Management -

River Murray Training
12.2013

Certificate IV, Training & Assessment -

Dome Training
12.2013

Diploma of Business Management -

Adelaide College of Tafe
12.1998

Louis Allen Management Program -

Dale Carnegie Training
12.1998

Train the Trainer -

Dale Carnegie Training
12.1998

Interaction Management -

Dale Carnegie Training
12.1998

6 Steps of Selling (Trainer of this program) -

Dale Carnegie Training
12.1998

Human relation Principles -

Dale Carnegie Training
12.1997

Self-Leadership Development -

Dale Carnegie Training
12.1997

Effective Speaking -

Skills

  • Customer service experience
  • Sales delivery
  • Product and solution promotion
  • Relationship management
  • Business acumen
  • Financial management
  • Cash and cheque handling
  • Fund transfers
  • Foreign currency transactions

References

  • Mr. Lawrie Nicholas, EX Licensee, Australia Post - Welland SA, 0439 877 660
  • Mr. Mark Konecny, Personal Reference, Ex City of TTG Council, 0403 703 803
  • Mrs. Kerry Dudley, Director/Owner, Crafty Cooks Catering, 0404 076 726
  • Mr. John Curley, Ex President, TTGDFC, 0488 404 117
  • Mr. Chris Barrett, Support Manager, LPO Australia Post, (08) 8402 6061

Timeline

Customer Service Officer

Australia Post
01.2023 - 02.2025

Business Development Manager

Everglo Car Detailing
02.2013 - 01.2015

Store I Business Manager

Barossa Community Co Operative Nuriootpa Retail, Betta Electrical
10.2010 - 02.2013

Licensee/ Owner, Store Manager

Australia Post
01.2005 - 01.2010

Sales Manager, Electrical

David Jones Limited
01.2002 - 01.2005

Licensee /Owner

Australia Post
01.1998 - 01.2001

Store Manager

Radio Rentals Limited
01.1996 - 01.1998

Sales Manager

Myer Stores Limited
01.1988 - 01.1996

Sales Manager

Target Stores Limited
01.1976 - 01.1988

Certificate IV in Retail Management -

River Murray Training

Certificate IV, Training & Assessment -

Dome Training

Diploma of Business Management -

Adelaide College of Tafe

Louis Allen Management Program -

Dale Carnegie Training

Train the Trainer -

Dale Carnegie Training

Interaction Management -

Dale Carnegie Training

6 Steps of Selling (Trainer of this program) -

Dale Carnegie Training

Human relation Principles -

Dale Carnegie Training

Self-Leadership Development -

Dale Carnegie Training

Effective Speaking -

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