TESSARNE ROWLEY
Neutral Bay,NSW
Summary
Client Solutions Manager with nine years at News Corp, building and furthering client solutions resulting in boosting portfolio growth, client retention and customer satisfaction using consultative and personable approach. Strong leader focused on collaborating with internal teams and motivating staff, resulting in increased sales and ideal client experiences.
Overview
12
12
years of professional experience
Work History
Client Solutions Manager
News Corp
Sydney, NSW
05.2023 - Current
- Developed and implemented client solutions that addressed customer needs- resulting in high conversion of over $5M in FY24.
- Leading and developing brand initiatives from my category portfolio, and category proactives to meet gaps in market.
- High market engagement for pitches and brand updates, maintaining strong relationships with agencies and clients.
- Building strong internal relationships and rapport with stakeholders across many departments (Strategy & Insights, Sales, Digital, Product & Partnerships, CCP, Editorial).
- Successfully managing a high performing Client Solutions Executive, from onboarding, to product and brand knowledge and up-skilling, ensuring they are effectively and independently responding the bronze and silver tier briefs.
Commercial Solutions Manager (taste.com.au)
News Corp
03.2016 - Current
- Supporting a sales team of over 200 nationally with responding to media briefs, brand queries, any requests pre and post sales, and creating proactive opportunities for their clients
- Brand specialist connecting the sales team and their clients with Taste products and brands through well thought out strategies
- Developing a very thorough and detailed process when solving clients’ challenges, so effective it will now be used as a template by the whole Commercial Solutions team across the business
- Responsible for the second largest brand budget News Corp taste.com.au– ensuring the brand hits monthly targets and budgets
- Implementing and project managing Taste.com.au digital campaigns up to $500,000, and being the client facing contact post sales
- Commercialisation of the re-launch of taste.com.au, creating packages and product development of new technologies for the site
- Collaborating with every department to ensure Taste.com.au is an innovative and successful brand – including Product, Editorial, Sales, Pricing, Finance, Ad Operations, Insights and Creative Services.
Product Integration Manager
News Corp
Sydney, NSW
08.2022 - 05.2023
- Supported national sales team with all Food and Health brief responses, including ideation, solutions and post campaign.
Commercial Integration Manager
News Corp
Sydney, NSW
07.2018 - 08.2022
- Collaborated with stakeholders to identify commercial opportunities and develop integration solutions for the Food Corp portfolio- including new video packages still used today.
- Led and developed solutions for all brief responses under the Food Corp portfolio, for sales teams nationally.
- Developed brand initiatives to meet gaps in the market and commericalise editorial properties.
Client Campaign Manager
News Corp
Sydney, NSW
11.2017 - 07.2018
- Project management and implementation of large scale integrated campaigns across the News portfolio
Account Executive (NewsLifeMedia)
News Corp
01.2015 - 03.2016
- Supporting sales team with responding to briefs, creating decks, bookings and implementation of digital and print campaigns across the lifestyle portfolio
- Winner of FY16 Annual Sales Awards for Most Connected Account Executive.
Advertising Brand Coordinator (Better Homes and Gardens magazine)
Pacific Magazines
03.2013 - 12.2014
- Supporting sales and agency teams with responding to briefs, creating proposals, managing added value and positioning for clients and agencies
- PA to the Sales Director- managing diary, organising travel, reporting and forecasting, managing trade budgets, facilitating strategy days.
Media and Trade Coordinator
Above Trading Pty Ltd
03.2012 - 03.2013
- Media buying and planning for clients including Fantastic Furniture, Unilever and Bayer.
Education
Bachelor of Communication -
University of Western Sydney
Skills
- Commercially minded and financial acumen
- Project management
- Change management
- Leadership skills
- Extensive digital media knowledge
- Creative and strategic thinker
- Punctual and reliable
- Well-presented and well spoken
- Excellent communication skills, both written and oral
- Works well independently & as part of a team
- Able to meet deadlines and impeccably organised
- Highly motivated and hard-working
- Excellent time management skills
References
Available on request
References
References available upon request.
Timeline
Client Solutions Manager
News Corp
05.2023 - Current
Product Integration Manager
News Corp
08.2022 - 05.2023
Commercial Integration Manager
News Corp
07.2018 - 08.2022
Client Campaign Manager
News Corp
11.2017 - 07.2018
Commercial Solutions Manager (taste.com.au)
News Corp
03.2016 - Current
Account Executive (NewsLifeMedia)
News Corp
01.2015 - 03.2016
Advertising Brand Coordinator (Better Homes and Gardens magazine)
Pacific Magazines
03.2013 - 12.2014
Media and Trade Coordinator
Above Trading Pty Ltd
03.2012 - 03.2013
Bachelor of Communication -
University of Western Sydney