Thomas Vaughan
Campbell,ACT
Summary
I am a dedicated and motivated professional with strong skills in customer service developed through my work as a Marketing Manager and Educational Coordinator. My strengths lie in a diverse skillset that encompasses effective communication, creative thinking, leadership abilities, and strong interpersonal skills. I believe that my innovative mindset, eagerness to learn and diverse experience make a valuable contribution to any workplace.
Overview
5
5
years of professional experience
Work History
Digital Advertising Manager
Threesides Marketing
09.2023 - Current
- Directed videography and photography projects.
- Developed and coordinated traditional advertising campaigns (radio and print) and social media calendars.
- Directed design, strategy, and implementation of digital advertising campaigns across social, Google and Bing.
- Oversaw $400,000 in ad spend direct to platform.
- Managed campaigns across 40+ clients.
- Brought in $20,000 in additional work
- Managed team priorities to execute full-service campaigns.
Paid Social Specialist
Threesides Marketing
11.2021 - 09.2023
- Developed specialisation in social PPC.
- Increased overall campaign click-through-rates by 30%.
- Produced copy and creative assets for organic social media and digital advertising.
- Conducted comprehensive training for clients on digital advertising and organic social media.
- Developed platform-based digital advertising strategies.
- Monitored online advertising content by performing monthly optimisations and providing informed input on campaign success and design.
- Managed digital tracking systems (Google Tag Manager, Meta Pixel, ConversionsAPI) to record online performance data.
Educational Coordinator
YMCA Of Canberra
06.2019 - 12.2021
- Directing a team of 10 staff, and 60 families.
- Worked closely with Customer Care team to liase with company and customers.
- Met hard deadlines to maintain compliance.
- Personally responsible for the safety and wellbeing of all students.
- Successfully utilised problem solving skills to manage staff, families, children and school relationships.
- Led comprehensive staff training covering educational best practices.
Education
Bachelor of Arts - Art History And Theory
Australian National University
Canberra, ACT06.2023
Bachelor of Commerce - Marketing
The Australian National University
Canberra, ACT11.2022
High School Certificate -
The Scots College
SydneyDiploma - Speech And Communication
ASCA
Sydney, NSW2018
Skills
- Organisation and management
- Artistic knowledge
- Interpersonal Communication
- Proficiency in Microsoft Office, Adobe Suite and Canva
Timeline
Digital Advertising Manager
Threesides Marketing
09.2023 - Current
Paid Social Specialist
Threesides Marketing
11.2021 - 09.2023
Educational Coordinator
YMCA Of Canberra
06.2019 - 12.2021
Bachelor of Arts - Art History And Theory
Australian National University
Bachelor of Commerce - Marketing
The Australian National University
High School Certificate -
The Scots College
Diploma - Speech And Communication
ASCA
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