Summary
Overview
Work History
Education
Skills
Interests
Timeline
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Tiana Casey

Burleigh Heads,QLD

Summary

I'm a people-first professional who has built a career around creating genuine connections - whether that's through brand storytelling, a campaign that lands, or a great experience across the bar. With a background spanning in marketing, PR, and hospitality, I love finding the human side of every interaction and bringing real warmth to the work I do.

I've had the privilege of wearing a lot of hats - from coordinating media relations and EDMs for a boutique jewellery brand, to co-founding and running my own cafe from scratch with no experience. That range of experience has made me adaptable, resourceful and deeply passionate about community.

Whether I'm behind a screen developing a brand strategy or behind the bar on a busy Friday night, I show up with the same energy, and a commitment to making a positive contribution.

Overview

9
9
years of professional experience

Work History

Marketing and Brand Manager/PR Manager

By Lucia Jewellery
Melbourne, VIC
04.2025 - Current

Developed and executed marketing campaigns to enhance brand visibility and engagement.

  • Collaborated with cross-functional teams to align product launches with brand strategy.
  • Managed social media platforms, creating content that increased audience interaction.
  • Coordinated promotional events to boost brand awareness and customer loyalty.
  • Planned and coordinated brand events from concept through to delivery, ensuring a cohesive and memorable customer experience
  • Wrote and produced EDMs and marketing copy across digital channels, maintaining a consistent and on-brand tone.
  • Cultivated partnerships with influencers to expand reach and enhance brand reputation.
  • Conducted thorough market research to identify emerging trends, informing future marketing strategies and product development direction.
  • Implemented strategic partnerships with complementary brands, expanding reach and generating new revenue streams.
  • Established strong relationships with key industry influencers, enhancing the company's reputation within the market.
  • Increased social media presence through creative content creation and targeted ad campaigns, resulting in higher user engagement levels.
  • Handle card transactions through a POS system.

Assistant Commercial Property Manager

GormanKelly Commercial
Hawthorn, VIC
12.2022 - 06.2025
  • Managed property maintenance operations to ensure optimal tenant satisfaction and compliance with regulations.
  • Supported the PM Director with scheduling, appointments, and ad hoc needs to ensure smooth daily operations.
  • Coordinated lease agreements and renewals, fostering positive relationships with tenants and landlords.
  • Implemented preventive maintenance programs, reducing service disruptions and enhancing property value.
  • Collaborated with vendors and contractors to negotiate service agreements, optimising cost-effectiveness of services provided.
  • Enhanced tenant satisfaction by addressing concerns and resolving disputes promptly.
  • Implemented proactive maintenance schedules to minimise costly repairs or replacements in the future.
  • Coordinated with legal counsel on lease agreements, evictions, and other property-related matters as needed.

Front of House Server & Bar Tender

Bodriggy
Abbotsford, VIC
10.2022 - 03.2023
  • Welcomed and seated guests, providing a warm and attentive front-of-house experience.
  • Took food and beverage orders and delivered them accurately and efficiently.
  • Maintained strong product knowledge across a rotating tap list of craft beers and beverages.
  • Supported a fast-paced, high-volume service environment.
  • Collaborated with kitchen and bar teams to ensure smooth service flow.
  • Assisted with opening and closing procedures.
  • Prepared and served a range of alcoholic and non-alcoholic beverages.
  • Managed bar set-up, breakdown and cleanliness throughout service.
  • Handled cash and card transactions accurately via POS systems.

Cafe Co-Owner

The Green Canopy
Fitzroy, VIC
01.2019 - 10.2022
  • Co-founded and built the cafe from the ground up, leading the interior design and fit-out with a self-developed creative vision.
  • Created all original recipes in-house, including a full baked goods range produced daily from scratch.
  • Grew a wholesale food operation, supplying products to external cafes and expanding the brand's reach beyond the shopfront.
  • Worked hands-on in the kitchen as a cook, maintaining quality and consistency across all food and beverage offerings.
  • Managed inventory, supplier relationships, and produce ordering to keep operations running smoothly.
  • Built and nurtured a strong local community through authentic Instagram engagement and in-person hospitality.
  • Hired, managed, and rostered a team of employees, fostering a positive and supportive workplace culture (I still remain friends with many of our employees and customers to this day).
  • Was an all-rounder through and through - supported a fast-paced, high-volume service environment. Assisted with opening and closing procedures.
  • Handled cash and card transactions via a POS system.

Veterinary Nurse

313 Vets
Melbourne, VIC
12.2017 - 12.2018
  • Administered medications and treatments according to veterinary protocols.
  • Assisted in surgical procedures, ensuring sterile environments and optimal patient care.
  • Monitored vital signs during anesthesia, alerting veterinarians to any changes.
  • Educated pet owners on post-operative care and preventive health measures.
  • Maintained accurate medical records for efficient patient care and treatment followup.
  • Triaged incoming patients to determine treatment needs and urgency of care.
  • Reduced stress levels of hospitalised animals through continuous monitoring, comfort measures, and appropriate environmental adjustments.

Education

Certificate IV - Veterinary Nursing

Box Hill Institute of TAFE
Melbourne, VIC
10-2018

Food Safety Certificate - Food Safety Certificate

William Angliss Institute of TAFE
Melbourne, VIC
01-2021

Skills

  • Partnership development
  • E-commerce strategy
  • Social media strategy
  • Being adaptable and resourceful
  • Deeply passionate about community
  • Positive human interaction

Interests

  • I love hosting and cooking for my friends and family
  • Spending most moments with my Toy Poodle, Bean, attached at my hip
  • Going to the beach every chance I get
  • Road Trips
  • Photography
  • Camping
  • I adore social media, I find it so fun and a creative outlet for me!

Timeline

Marketing and Brand Manager/PR Manager

By Lucia Jewellery
04.2025 - Current

Assistant Commercial Property Manager

GormanKelly Commercial
12.2022 - 06.2025

Front of House Server & Bar Tender

Bodriggy
10.2022 - 03.2023

Cafe Co-Owner

The Green Canopy
01.2019 - 10.2022

Veterinary Nurse

313 Vets
12.2017 - 12.2018

Certificate IV - Veterinary Nursing

Box Hill Institute of TAFE

Food Safety Certificate - Food Safety Certificate

William Angliss Institute of TAFE
Tiana Casey