Tim Underwood

Accomplished leader possessing multifaceted experience across marketing, sales and events with success developing and delivering strategic initiatives using key data and metrics for informed decision-making.

Results-oriented, adept at forging lucrative relationships with key partners, vendors and clients and a track record of success of building high-performing teams.

• Increasing commercial revenue for Netball NSW by over 70% in 2 years from $2.2m to $3.8m.
• Negotiated the first national deal for a state body securing a deal with Woolworths across all levels of netball totalling $2m including the national team (Diamonds), six Suncorp Super Netball (SSN) teams and community netball which continues today.
• Reviewing and restructuring the GIANTS Netball high-performance team after missing the finals in 2020 resulting in a Minor Premiership and Grand Final appearance in season 2021.
• Securing and negotiating multiyear contracts with Nestle, Woolworths, Coca-Cola Amatil and Baiada Poultry (Steggles) with double-digit growth for the Royal Agricultural Society.
• Led The Daily Telegraph Classified Advertising Department resulting in a year on year increase in revenue of $3million in a declining market; launched two new sections totaling $1m in additional revenue per year; and increased contact centre performance by 50%.