Summary
Overview
Work History
Education
Skills
Certification
References
Timeline
Generic

Timsi Marwah

Castle Hill

Summary

Detail-oriented team player with strong organizational and brand strategy skills. Ability to handle multiple projects simultaneously with a high degree of accuracy. Expert in increasing productivity and customer satisfaction while driving revenue and sales. Committed to streamlining procedures while optimizing employee talent.

Overview

10
10
years of professional experience
1
1
Certification

Work History

Marketing Manager

Riderz Planet
10.2020 - 04.2024

.

  • Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
  • Created company brand messaging, collateral materials, customer events, promotional strategies, and product commercialization.
  • Developed and implemented marketing strategies to use for launches, rebranding campaigns and promotions.
  • Collaborated with cross-functional teams to ensure consistent branding across all company touchpoints and communications channels.
  • Analyzed market trends to identify new opportunities, adjusting marketing plans accordingly for maximum effectiveness.
  • Improved customer loyalty by implementing effective email marketing campaigns and personalized offers.
  • Created and managed social media campaigns to increase brand engagement.
  • Negotiated partnerships with key influencers, maximizing brand exposure in target markets.
  • Recruited and hired capable team members to add value and diverse skills set to marketing department.
  • Spearheaded product launches, collaborating with product development teams to create comprehensive go-to-market strategies that drive sales growth.

Marketing Communications Specialist

Riderz Planet
07.2019 - 09.2020
  • Optimized website content, driving organic search traffic and improving overall online presence.
  • Tracked KPIs and completed full analytics of digital campaigns.
  • Streamlined internal communication processes for improved team collaboration and efficiency.
  • Developed and executed comprehensive marketing campaigns in alignment with organisational objectives
  • Planned and executed promotional events to increase brand visibility and engagement
  • Facilitated internal communications for team alignment with brand objectives.
  • Increased brand awareness by developing and implementing strategic marketing campaigns.
  • Managed vendor relationships for outsourced creative services, ensuring timely delivery within budget constraints.

Content Manager

MM DotCom Graphics Pvt Ltd
07.2017 - 06.2019
  • Consistently met tight deadlines while managing multiple projects simultaneously, prioritizing tasks effectively.
  • Managed content distribution to online channels and social media platforms.
  • Collaborated with designers and developers to deliver on-brand content in alignment with brand vision.
  • Maintained content marketing calendar to schedule creation and delivery deadlines.
  • Contributed ideas in brainstorming sessions which led to innovative campaign concepts attracting new clients.
  • Enhanced website traffic by creating engaging content and implementing effective SEO strategies.

Content Writer

MM DotCom Graphics Pvt Ltd
04.2014 - 06.2017
  • Delivered high quality original content for websites and print media across plywood, interior design, and more industries
  • Completed thorough research into assigned topics.
  • Improved content quality by conducting thorough research and incorporating industry trends.
  • Utilized exceptional writing, editing, and proofreading skills to produce engaging and error-free content.
  • Performed keyword research to optimize content for SEO.
  • Wrote compelling scripts for ad campaigns for digital and print media
  • Designed brand communication style and tone for client's social media platforms
  • Coordinated with the client for acquiring brief to content approvals.

Content Writer/Social Media Management

Freelance
02.2014 - 03.2016
  • Conducted comprehensive research to fulfill project requirements and deliver relevant content
  • Crafted compelling and pertinent content for blogs and websites while consistently achieving content uniqueness rates of 95% and above
  • Wrote SEO-based articles and blogs tailored to various clients across industries such as beauty, health, motorcycling and education
  • Collaborated with clients such as the Netherland Embassy, Toreto, Callino, etc
  • To comprehend their content requirements and deliver high-quality material within specified timelines
  • Partnered with an advertising agency on multiple projects to fulfill client needs for effective ad copy and content.

Education

PG Diploma in Business Management -

01.2004

B.Com (Hons) -

01.2002

Skills

  • Leadership Skills
  • Strong Communication skills
  • Digital Marketing
  • Strategic Planning
  • Brand Promotion
  • Creative Direction
  • Project Management
  • Social Media Marketing
  • Campaign Management
  • Relationship Building

Certification

  • Certificate in Creative Writing, 2014
  • Certificate in Digital Marketing Management, 2016
  • Master of Business Automation, 2020, Castle Hill, Sydney, NSW

References

Available on request

Timeline

Marketing Manager

Riderz Planet
10.2020 - 04.2024

Marketing Communications Specialist

Riderz Planet
07.2019 - 09.2020

Content Manager

MM DotCom Graphics Pvt Ltd
07.2017 - 06.2019

Content Writer

MM DotCom Graphics Pvt Ltd
04.2014 - 06.2017

Content Writer/Social Media Management

Freelance
02.2014 - 03.2016

PG Diploma in Business Management -

B.Com (Hons) -

Timsi Marwah