Tiziana Cicchianni

In the last 20 years I have worked in the field of Childrenswear Fashion and Accessories in the role of Agent, Importer, Distributor and Sales.

I have represented European labels for baby & kids and currently am working with Spain, as exclusive importer and distributor of socks and tights.

This involves many aspects - selecting the range, ordering, importing and distributing throughout Australia and New Zealand. I run my business on my own, therefore am responsible for the SALES, INVENTORY, ORDERS, INVOICING and DESPATCH.

The Genuine Article Clothing Company were the Australian franchise for Oshkosh B'Gosh childrens fashion. My role was in the Retail branch where I managed 23 shops Australia wide. Responsibilities included:

• Oversaw store operations, including opening and closing procedures, cash management, and safety compliance.
• Led a team of retail associates to achieve sales targets and deliver outstanding customer experiences.
• Enhanced store appearance by maintaining cleanliness standards and visually appealing displays that showcased products effectively.
• Increased sales by implementing effective merchandising strategies and optimized store layouts.
• Implemented daily operating procedures to keep store clean, adequately stocked, and well-organized.
• Answered questions about store policies and addressed customer concerns.
• Managed inventory control, ensuring optimal stock levels for in-demand products and reducing excess merchandise.
• Coached employees and trained on methods for handling various aspects of sales, complicated issues, and difficult customers.