Summary
Overview
Work History
Education
Skills
Training
References
Timeline
Generic
Toni Anderson

Toni Anderson

Bentleigh,VIC

Summary

Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy.

Dedicated to applying training, monitoring and morale-building abilities to enhance employee engagement and boost performance.

Collaborative leader with dedication to partnering with coworkers to promote engaged, empowering work culture. Documented strengths in building and maintaining relationships with diverse range of stakeholders in dynamic, fast-paced settings.

Overview

16
16
years of professional experience

Work History

Owner

BabyChic e-commerce & clothing production
09.2009 - 04.2013
  • Monitor all sales activities - ordering, purchasing, monitor of sales, sales costs and expenses
  • Develop and implement systems to enhance the effectiveness of the sales
  • Planning, money management, marketing, source and buy new products, improve services
  • Sourcing of materials and suppliers
  • All manufacturing and quality control
  • Co-ordinating & management of production line.

Regional Manager, Western Cape

CIRO BEVERAGE SOLUTIONS
05.2008 - 07.2009
  • Deliver sales plan by all measures - NSV, Margin, Volume, customer channel, client and product category
  • Manage profitability of branch, sales and technical department, customer profitability
  • Staff competency development and management
  • Business reviews with Regional contacts
  • Client visits with sales & technical team
  • Client presentations and training
  • Implement new business development strategy
  • Weekly and monthly reviews with internal departments - sales/technical/AR/distribution
  • Monthly reports and reviews internal/external
  • Regular contact with H/O support functions - Marketing, finance, procurement, logistics etc
  • Manage Administration functions - forecasting of stock (sales & technical), daily monitor of sales, stats analysis to monitor trends and influences, authorization of expenses and management of sales costs.

National Retail Operations Manager

PROCTER AND GAMBLE South Africa
04.2006 - 03.2008
  • Responsibilities as per Gillette but with additional brands on portfolio, such as: Pampers/Always/Tampax/Olay/Pantene/Body on Tap/Head & Shoulders

Regional Sales Manager

GILLETTE South Africa
04.2005 - 04.2006
  • Achieve volume / value targets as per the budget
  • Monitor all sales activities and ensure the sales Agents work within the sales plan parameters
  • Organise and effectively implement all new product launches throughout the area as per the launch plan
  • Provide distribution targets by brand group and monitor progress
  • Manage the distribution, display and sales promotions listings trade, e.g
  • Customer turnover, inventories, commercial controls, receivables etc., maintaining on-going co-operation and providing field support to Customer Service
  • Track trade trends and competitor activities - pricing/distribution/product promotions
  • Recommend, develop and successfully implement systems to enhance the effectiveness of the sales function
  • Work together with value chain team to ensure we report and monitor all back door returns
  • Create and develop highly effective relationships with the trade
  • Liaise closely with Customer Services, Supply Chain Management, Business Management and Sales operations
  • Manage free stock and monetary budget and take full responsibility for POS requirements within the region
  • Ensure continuous training of the Sales team to ensure company standards are maintained and to ensure personal growth of the sales team
  • Provide input to Customer marketing and National Account managers on regional account strategies
  • Provide weekly business performance updates to the NSM to assist in forecasting the monthly flash
  • Provide support at a regional buyer level on all issues relating to the operations at store level
  • Negotiate all Regional ADHOC spends with Regional Buyers
  • Develop a strong relationship with all Retail Operation management, review the business and agree action plans
  • Take full responsibility for all DC operations within the region and meet management on regular basis.

National Formal On Consumption Manager

BACARDI
09.2004 - 03.2005
  • Brand Activity update – including point of sale used and rate of sale figures
  • Assessment of Daily sales report content
  • Personal Development Programme for each Brand Ambassador – reviewed every 6 months
  • Administration and support for Brand Manager and Brand development manager – monthly reports and team results: BA workload and distribution
  • Development of Bombay Sapphire Gin
  • National monthly team meetings
  • Control Brand Ambassador budget in South Africa / adhoc / tailor made and other
  • Brand Ambassador Recruitment, Field Sales management and Brand training

Formal On Consumption Team Leader: Western Cape & Durban

BACARDI South Africa
05.2001 - 08.2004
  • Liaison with the Sales Manager at Distell to facilitate inter team relations, communication and understanding
  • Key Account Management within the Cape Town area - outlets frequented by the identified target market for Bacardi South Africa
  • Support the Brand Development Manager and the Brand Manager with monthly reports and team results
  • Field Sales Training / Manage stock and financial budget
  • Project work with Brand Development Manager - to include developing Point of Sale suited to the formal market
  • Promotional initiatives.

Sales Representative

SEAGRAM South Africa
11.2000 - 04.2001

Sales Representative

PREMIER WINE CELLARS
01.2000 - 11.2000

Customer Services

VODAPHONE (Cellular Network - United Kingdom)
08.1998 - 10.1999

Computer Programmer & Systems Analyst Training Recruitment & Student Liaison Officer

VAN ZYL & PRITCHARD
04.1997 - 07.1998

Education

Cape Senior Certificate -

Victoria Park High School (Port Elizabeth)
01.1995

Skills

  • Customer Relations
  • Relationship Building
  • Operations Management
  • Staff Management
  • Sales Leadership
  • Customer Retention
  • Sales Development
  • Customer Service

Training

  • Vodaphone, Effective Communication Skills & Customer Care, Public Speaking & Voice Pronunciations, Meeting skills & Presentation
  • Bacardi South Africa, Brand Portfolio Training, Sales & Team leader training, Field Sales Training
  • Gillette South Africa, Category Management: Display and merchandising, Customer Marketing Workshop, Team building / Successful promotions / Action planning, Product Penetration / Compliance, Trade visits - training and coaching / Selling Aids / Numeracy
  • Procter & Gamble, CBD Customer Team College II: Team effectiveness, Optimise supply, Shopper understanding & create demand, Customer profitability, penetration & Influence, Building customer relationships

References

Available on request

Timeline

Owner

BabyChic e-commerce & clothing production
09.2009 - 04.2013

Regional Manager, Western Cape

CIRO BEVERAGE SOLUTIONS
05.2008 - 07.2009

National Retail Operations Manager

PROCTER AND GAMBLE South Africa
04.2006 - 03.2008

Regional Sales Manager

GILLETTE South Africa
04.2005 - 04.2006

National Formal On Consumption Manager

BACARDI
09.2004 - 03.2005

Formal On Consumption Team Leader: Western Cape & Durban

BACARDI South Africa
05.2001 - 08.2004

Sales Representative

SEAGRAM South Africa
11.2000 - 04.2001

Sales Representative

PREMIER WINE CELLARS
01.2000 - 11.2000

Customer Services

VODAPHONE (Cellular Network - United Kingdom)
08.1998 - 10.1999

Computer Programmer & Systems Analyst Training Recruitment & Student Liaison Officer

VAN ZYL & PRITCHARD
04.1997 - 07.1998

Cape Senior Certificate -

Victoria Park High School (Port Elizabeth)
Toni Anderson