Tracey Farina-Van Wierst

Area Manager of 5 Sydney stores, Miranda, Sydney Myer, Liverpool, Narellan, and Macarthur Square. I have a team of 25-30.

Achievements:

• Developed and supported with effective strategies in performance of customer service, increase sales, and KPIs.
• Recruited new employees based on the needs of the business and conducted interviews for potential candidates, seeing them grow within Johnny Bigg.
• As a new area, I made a great impact to make our area work as a whole team to make it easier on each store's sales.

Responsiblities:

• Monitored store operations and all staff performance to ensure all procedures were followed correctly.
• Analyzed store figures and developed plans to improve operational efficiency.
• Ensured compliance with company policies, regulations, and standards of conduct.
• Provided coaching to store managers in areas such as customer service, inventory management, merchandising, loss prevention, budgeting, and payroll processing.
• Resolved customer complaints in a timely manner while remaining professional at all times.
• Organized promotional events at stores to drive traffic and boost sales.
• Inspected merchandise displays regularly to ensure they are properly stocked according to company guidelines and with VM.
• Monitored inventory, cash, and payroll processes to keep location running smoothly weekly.
• Completed thorough opening, closing, and shift change functions to maintain operational standards each day.

I began my time with Tarocah as a casual sales assistant, and within 6 months, I had worked up to take on the Store Manager role in time for Christmas trade.

Achievements:

• Developing and training my 2ic to be able to confidently take on his own store manager role within Tarocash. Developing a casual for a 2ic role.
• Top sales earner in NSW for FY 21/22.
• Invited to head office to play a role in the selection of new season product.

Responsibilities:

• Store sales results and targets.
• Wages control and rostering for a team of 5-13.
• Recruitment and development of team members.
• Stock Movement Inc. Stock takes and shrinkage results.
• Weekly visual merchandising updates.

Role also included:

• Consistently achieving personal sales targets.
• Personal styling & Training events.

Owned and operated my own hair salon from home for 19 years, built a loyal clientele base throughout the Sutherland Shire.

Balanced operating a business while raising my family of 3 wonderful girls.

Hairdresser, 1997-2005.

Waves Hair Design, Cronulla.

• 1997, part-timer.

Cade Hairdressing - Sylvania Water

• 1997-2003, Apprentice for 4 years and become a manager.

Oz Hair, Eastgardens

• 2003-2004, Senior Styles and Trainer

Hair Ego, Moorebank

• 2005, Senior Styles.

I spent my early career after school completing my apprenticeship at Cade Hairdressing, learning the simple store duties involving opening, closing, working alone, taking appointments, and time management. I was to move from finishing my apprenticeship up to management, which enabled me to feel confident in starting my own business.