Tricia Leow
Brisbane,Australia
Summary
Hey there! I’m Tricia, your go-to web wizard based in beautiful Brisbane, QLD. I don’t just design websites—I sculpt digital experiences that leave users saying, "Wow!"
Currently weaving my magic at a buzzing software development agency, I blend a colourful palette of marketing and communication expertise into every pixel I push.
My secret sauce? A passion for all things design, paired with a strategic mindset honed through years of navigating the marketing landscape. I thrive on the challenge of turning client dreams into digital realities, all while staying ahead of the curve in design trends and technologies.
Overview
6
6
years of professional experience
Work History
Web Designer
Moonward Apps
05.2023 - Current
- Designed user interface to meet client specifications,
- Created wireframes and prototypes as part of the design process to facilitate clear communication of concepts between team members and clients alike.
- Improved overall site aesthetics through the use of high-quality graphics, typography choices, color schemes, and layout principles.
- Designed highly engaging interactive user interfaces that complied with modern web standards.
- Promoted brand identity by creating company logos and delivering attractive, user-friendly and unique website.
- Maintained a strong understanding of current web design trends through continuous learning opportunities like online courses or attending industry conferences.
- Enhanced functionality and appearance of website and repaired functionality issues.
- Enhanced website functionality by implementing responsive design and user-friendly navigation elements.
- Delivered services as web developer and webmaster, acting as project manager for platform transition.
- Assisted in the creation of high-performing landing pages that helped convert web visitors into leads and customers for clients'' businesses.
Marketing Coordinator and Graphic Designer
Cura Day Hospitals Group
06.2022 - 05.2023
- Developed infographics to better communicate complex data.
- Created motion graphics and video content for websites and applications.
- Applied animation techniques to create dynamic visual elements.
- Used cutting-edge technologies to create immersive experiences.
- Developed innovative designs for variety of clients in graphic design industry.
- Used interactive design elements to create more engaging user experience.
- Developed graphics and visual content for social media campaigns.
- Edited and enhanced existing artwork and graphics.
- Created logos, illustrations and typography for various organizations.
- Designed eye-catching event collateral, contributing to successful fundraising campaigns and increased event attendance.
- Collaborated with external agencies on advertising campaigns, ensuring alignment with overall marketing objectives.
- Composed daily posts for social media and helped build corporate presence on Twitter, Facebook, and Instagram.
- Conducted market research to identify industry trends and generate actionable insights for strategic planning purposes.
Marketing Assistant and Graphic Designer
The Shead Group
11.2021 - 06.2022
- Created engaging content for Pinterest, Facebook, and Instagram.
- Contributed to weekly team meetings, brainstorming sessions and staff appraisals.
- Updated spreadsheets with statistical, financial and non-financial information.
- Conducted thorough research to construct creative and fresh ideas.
- Increased brand awareness by implementing targeted marketing campaigns and social media strategies.
- Strengthened brand identity with consistent messaging across various platforms including print, digital, and social media channels.
- Generated leads through phone calls, emails and face-to-face interactions.
- Collected, analyzed and summarized data and trends to provide marketing tracking and research.
- Improved website traffic, monitoring analytics data to inform adjustments to content strategy and search engine optimization efforts.
- Supported content creation for corporate social responsibility initiatives, showcasing company values and community involvement efforts to strengthen brand reputation.
- Assisted in growing customer database through lead generation tactics like landing page optimization or targeted online advertising campaigns.
Social Media and Graphic Designer Intern
Yellow Pages
08.2019 - 12.2019
- Delivered unique logo designs that effectively communicated brand messages and elevated corporate identities.
- Efficiently managed multiple projects simultaneously while meeting strict deadlines under pressure without sacrificing quality or creativity.
- Applied expert typography techniques to create visually balanced compositions for both print and digital applications.
- Developed a keen eye for detail, consistently delivering polished designs that adhered to brand guidelines and met client expectations.
- Streamlined workflow processes by organizing digital assets and maintaining an efficient file management system.
- Collaborated with the creative team to develop visually appealing, user-friendly website designs.
- Enhanced brand visibility by designing eye-catching promotional materials for marketing campaigns.
Contracted Graphic Designer
Metia Creative Agency
05.2019 - 06.2019
- Developed creative design for print materials, brochures, banners, and signs.
- Created engaging social media graphics that drove user engagement and increased online visibility.
- Developed creative design for print materials, banners and signs.
- Created digital image files for use in digital and traditional printing methods.
- Employed design fundamentals when selecting typography, composition, layout, and color in design work.
- Designed creative digital displays used in online advertising for local businesses.
- Conceptualized unique logo designs for startups, establishing strong visual identities that resonated with target markets.
Marketing Intern
Universal Music Group
08.2018 - 03.2019
- Assisted in creating written, video, and image content for marketing channels.
- Participated in brainstorming sessions, contributing fresh ideas that led to innovative marketing initiatives.
- Researched interesting and relevant content to capture interest and improve site traffic.
- Scheduled social media postings to advertise products and generate site traffic.
- Participated in brainstorming meetings to develop marketing collateral.
- Collaborated with team members to help expand marketing channels.
- Provided administrative support to the marketing team by maintaining databases, tracking projects progress, scheduling meetings.
- Wrote copy for social media posts, promotional emails, and other marketing collateral.
- Sat with marketing team members to learn new tasks and determine best tactics for solving challenges.
Education
Bachelor in Communication -
Queensland University of Technology
07.2022
Diploma In Mass Communication - Communications
Ngee Ann Polytechnic
Singapore12.2019
Skills
- Responsive design
- Web Design
- UI and UX Design
- Adobe Creative Suite
- Client Communication
- Web Accessibility
- Content Management Systems
- User Research
- Design principles
- Wireframing and Prototyping
- HTML and CSS Coding
- Website optimization
Details
10 Stratton Street, Brisbane, Queensland, 4006, 0432020127, tricialeow123@gmail.com
Personal Information
Title: Web Designer
References
- Nicola Votier, Marketing Consultant, 0466 980 076
- Dana Reid, The Shead Company, 0451 060 179
Timeline
Web Designer
Moonward Apps
05.2023 - Current
Marketing Coordinator and Graphic Designer
Cura Day Hospitals Group
06.2022 - 05.2023
Marketing Assistant and Graphic Designer
The Shead Group
11.2021 - 06.2022
Social Media and Graphic Designer Intern
Yellow Pages
08.2019 - 12.2019
Contracted Graphic Designer
Metia Creative Agency
05.2019 - 06.2019
Marketing Intern
Universal Music Group
08.2018 - 03.2019
Bachelor in Communication -
Queensland University of Technology
Diploma In Mass Communication - Communications
Ngee Ann Polytechnic
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