Valentina Sidyukova
Carlton
Summary
Forward-thinking social media marketer & coordinator experienced working with cross-functional teams to achieve marketing and brand development goals. Skilled in online content development, trend analytics and social media strategic planning. Collaborate cross-functionally to create, execute and optimize fresh digital approaches, as well as increase brand awareness and interactions with the brand.
Overview
2
2
years of professional experience
Work History
Social Media Coordinator
@sunkiss_bali
05.2023 - Current
- Wrote social media content to increase engagement with customers.
- Managed social media accounts for clients, generating interest for existing and upcoming product or service releases.
- Tracked and analyzed social media and online marketing initiatives.
- Tracked and capitalized on emerging industry trends to boost campaign performance.
- Tracked competitors' content and social presence and responded appropriately when required.
- Developed comprehensive resource management reports, data presentations, and data analytics reports.
- Developed and managed content calendars for each platform to establish timely and relevant posts.
- Created and implemented impactful strategies to increase company brand awareness and engagement.
- Developed marketing content such as blogs, promotional materials, and advertisements for social media.
Social Media Marketer
@quintarecords.studio
11.2022 - 04.2023
- Participated in brainstorming sessions to generate creative ideas for campaigns.
- Responded to inquiries and engaged with followers to build community and support customer engagement.
- Managed paid social media advertising campaigns to reach and engage target audiences.
- Researched current trends and best practices to develop innovative and impactful campaigns.
- Researched and identified new opportunities for increasing company's social media presence.
- Built relationships with industry influencers to increase brand awareness and engagement.
- Developed and implemented crisis management strategies for social media to mitigate risks and maintain positive brand image.
- Created content strategies for digital media.
- Created customized marketing materials to increase product awareness.
- Collaborated with designers, copywriters and developers, creating effective search marketing campaigns.
Social Media Manager
@evlalia_nova
12.2021 - 09.2022
- Researched latest market trends and analyzed data to develop promotional posts and reels.
- Oversaw social media presence and aligned posts to include branding and trending ideas.
- Conducted research to determine current benchmark trends and audience preferences.
- Suggested and implemented new features to develop her personal brand awareness.
- Analyzed marketing plan and social media strategies to identify strategic weaknesses and make recommendations for improvements.
- Designed and implemented social media strategies to align with promotional goals.
- Developed and managed content planning to establish timely and relevant posts, reels and stories.
- Developed marketing content such as blogs, promotional materials, and advertisements for social media.
Barista
Surf Coffee X Fest
03.2021 - 08.2021
- Pleasantly interacted with customers during hectic periods to promote fun, positive environment.
- Elevated customer loyalty by using strong communication abilities to resolve customer problems.
- Operated espresso machines and commercial coffee brewers to create beverages.
- Trained new team members with positive reinforcement and respectful, encouraging coaching.
- Recommended products based on solid understanding of individual customer needs and preferences.
Education
Bachelor of Commerce - Marketing And Management
University of Melbourne
Melbourne, VIC02.2024
High School Diploma -
St. George's International School in Switzerland
Switzerland06.2020
Skills
- Microsoft Office
- Brand Promotion
- Social Media Trend Analysis
- Digital Content Development
- Digital Media Advertising
- Goal Planning
- Social Content Publishing
- Client Relationship Management
Languages
Russian
Native or Bilingual
English
Full Professional
French
Elementary
Timeline
Social Media Coordinator
@sunkiss_bali
05.2023 - Current
Social Media Marketer
@quintarecords.studio
11.2022 - 04.2023
Social Media Manager
@evlalia_nova
12.2021 - 09.2022
Barista
Surf Coffee X Fest
03.2021 - 08.2021
Bachelor of Commerce - Marketing And Management
University of Melbourne
High School Diploma -
St. George's International School in Switzerland
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