Varun Sharma
Customer-Centric Product Leader
Melbourne
Summary
Product Leader with 14 years of experience in creating and managing successful consumer products across eCommerce, Gaming, Travel, and Finance sectors. Proven ability to oversee the full product life-cycle from inception to optimization. Successfully scaled multiple products, achieving 5X revenue growth and 25% user growth. Expert in driving cross-functional collaboration, identifying customer problems, devising effective strategies, and crafting growth-oriented roadmaps aligned with business goals.
Overview
2026
2026
years of professional experience
2
2
Certifications
Work History
Group Product Manager
Coles Group
4 2022 - Current
- Leading a team of 5, specializing in optimizing checkout funnels and post-purchase experiences to drive customer satisfaction and conversion. Developed and implemented a strategic payment optimization initiative, resulting in $11 million in annual cost savings.
- Aligned multi-squad initiatives to broader product strategy, driving consistent improvements across 4 product teams, collaborating closely with engineering, design and business stakeholders.
- Before that led the 'Top of the funnel' squad for the Coles app as a Sr. PM, creating a product strategy and roadmap to improve customer experiences and business metrics. Revenue grew 10X, visits grew 20X, and AOV grew by 20% in my 2.5 year stint as the Lead PM.
- Introduced multiple features that helped increase AOV by $3.2 including personalized recommendations in the checkout funnel.
- Introduced a new click & collect experience using geo-fencing technology, piloting to 33 stores, with 80% of orders getting fulfilled with less than 5 mins wait time.
- Launched 'Sponsored SKUs' on browse pages with the retail media team, using multivariate A/B testing to ensure no impact on organic revenue, generated additional $15mn yearly revenue.
Product Manager/Game Lead
Electronic Arts (EA)
04.2020 - 04.2022
- Lead for one of the top mobile racing games - Real Racing 3, with over 400 Million downloads till date and yearly revenue of $30 mn.
- Initially managed monetization strategies for two games - Need for Speed and Real Racing 3, implemented new sales strategies which helped in increasing the revenue by 7%.
- Spearheaded one of the biggest releases in the game's history working closely with multi-disciplinary teams (Engineering, Design, UI, QA, Art, Marketing Licensing, Legal).
- Introduced a machine learning based personalized pack sales system, which helped grew the revenue by 12%.
Product Owner
Royal Australasian College of Surgeons
10.2019 - 03.2020
- Be the point of contact for business stakeholders to communicate and validate requirements for changes to business processes and systems.
Senior Product Manager
Ixigo
10.2018 - 09.2019
- Led India's most used Train travel product on Android, iOS, web, m-web- 25MN+ monthly active users, making ixigo trains the 6th most downloaded travel app in world.
- Identified new partners/publishers and new spots on the app for Advertisements and Media Sales helping ad revenue to grow by 15%.
- Made significant improvements in GPS based running status for trains, NPS increased by 10%.
- Introduced multiple features and UX improvements based on user research in the booking funnel which resulted in 15% increase in train bookings
- In one year as a PM, the DAUs increased by 30% and MAUs increased by 40%.
Manager (from Sr.BA), PM/BA
S&P Global
06.2013 - 09.2018
- Coach and nurture multiple Agile teams in the roadmap definition as well agile ceremonial activities. Collectively responsible for B2B products that are used by ~100K users
- Got the Manager Excellence Award for taking some key initiatives around development of my team of 4 PMs.
- Executed a $1mn product for one of the top 4 Banks in Canada.The success of the project helped grow the account to $5mn+.
- Defined and prioritized critical functionalities by initiating cross-team discussions and categorizing user expectations, resulting in a 20% increase in app usage.
Senior Quality Analyst
S&P Global
08.2010 - 05.2013
- Managed the training sessions for various processes and testing strategies & supervised the day to day testing activities of the 6 member QA team.
- First employee among 120 Quality Analysts to become a Business Analyst - a role exclusive to the U.S offices.
Associate Software Engineer
United Health Group
02.2010 - 07.2010
- Started my career as a Java Developer.
Education
B.Tech (IT) -
Amity School of Engg. & Tech (GGSIPU)
India 08.2005 - 2009.07
Skills
Defining Product Vision & Strategy, Leading Product Discovery, GTM Strategy, Mobile Application Development, Agile Methodology, Establishing OKRs, Quantitative and Qualitative Data analysis & research, A/B testing, Competitor Analysis, UX/UI Design, Stakeholder Management
Certification
Certified Scrum Master
Timeline
Certified Agile Coach
05-2023
Product Manager/Game Lead
Electronic Arts (EA)
04.2020 - 04.2022
Product Owner
Royal Australasian College of Surgeons
10.2019 - 03.2020
Senior Product Manager
Ixigo
10.2018 - 09.2019
Certified Scrum Master
04-2017
Manager (from Sr.BA), PM/BA
S&P Global
06.2013 - 09.2018
Senior Quality Analyst
S&P Global
08.2010 - 05.2013
Associate Software Engineer
United Health Group
02.2010 - 07.2010
B.Tech (IT) -
Amity School of Engg. & Tech (GGSIPU)
08.2005 - 2009.07
Group Product Manager
Coles Group
4 2022 - Current
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