Summary
Overview
Work History
Education
Skills
Timeline
Generic

Vickie Wu

Summary

A sourcing & buying specialist with 6 years experience in product developing, buying and category managing across homeware, accessories and footwear categories in all gender and age plus E-commerce and marketing skills.


A team player with great communication skills and strong attention to details.

Highly motivated and self-driven with a passion to always learn what the market and customers need.


Foodie, Naturalist, Animal lover, Yogi.

Interested in psychology, philosophy and sustainable fashion.


Key strengths

  • Sharp fashion sense
  • Creative thinking
  • Product development
  • Understanding of textiles, materials and garment tech
  • Data analysis
  • Stakeholder management
  • Strong sourcing and negotiation

Overview

6
6
years of professional experience

Work History

Assistant Buyer / Product Developer

Seed Heritage
04.2023 - Current

The Seed Heritage is an Australian fashion retailer started back in 2000. The range has expanded to include womenswear, menswear, teen, child, baby and homewares. With more than 200 stores across Australia, New Zealand, Hong Kong, and Singapore

I'm working with the children accessories team and assist-managing hats, soft goods, dress up and footwear categories, tasks including seasonal ranging, product story creating, packaging designing, sample checking and margin management etc.


Role requirement

  • Working with designers on new product ideas and updates based on GTM strategy
  • Prepare for range and buy meetings, ensuring samples and style files are ready
  • Managing style file, line sheet and story board
  • Work with the compliance team on testing and warnings that required for certain products
  • Work with planners on OTB and budget in weekly trade meeting, in season review and post season review
  • Lead the development process working closely with internal and external partners
  • Work day-to-day with designers to bring ideas to life through a number of protos to ensure the production achieving quality, fit, color and margin expectations
  • Plan and execute fit sessions, in liaison with designers and detailed comments to factories are sent
  • Weekly follow up with suppliers to ensure critical pathway is on track and sample deadlines are met on time
  • Negotiate cost and work with design, product tech for alternatives.

Buyer

MyDeal.com
11.2021 - 03.2023

MyDeal is now called Woolworth market plus, one of the biggest Ecommerce marketplace. It is the driving force in ecommerce world for the Woolworths Group.

I manage a 3.6 million portfolio that has 9 categories, over 400 SKUs

Https://www.mydeal.com.au/seller/dukeliving/store


Role requirement

  • Implement and execute strategies for different sub-categories
  • Research, evaluate, develop and launch new products & categories to drive sales and profitability in line with company budgets
  • Bulky product logistic and storage knowledge
  • Identify trending patterns and searching for gaps in the range
  • Trend forecasting and new products ideas
  • Working with an OTB and budget making sure targets are met
  • Aged stock management
  • Promotion planning and marketing
  • Product listing optimization to increase conversion rate
  • Supplier relationship maintenance.

Assistant Buyer

Novo Shoes
03.2020 - 11.2021

Novo shoes group is a women's fashion footwear company that currently has 120+ stores cross whole Australia, New Zealand and Fiji.

I was working with the buyer on hair accessories and shoe care categories.


Role requirement

  • Using an RMS and M3 system for style, PO, barcode creation
  • Checking samples, swatches and sending approvals
  • Trend forecasting and preparing PPT for new seasons
  • Monitoring stock levels for replenishment with the planning manager
  • Following up PR samples for marketing and collaborating with a photography studio for shoot arrangement monthly
  • Monitoring production from start to finish to ensure quality benchmarks are met and the timely delivery of bulk purchases
  • Negotiating on final product costs to meet company margin.

Previous Owner

VELES STRENGTH
05.2020 - 05.2021

During lockdown I've started a gym and strength equipment business with 2 friends focusing on the supply of functional home based and commercial gym. We had the business for 2 years, lots of fun and have learned a lot.


Role requirement

  • Sourcing new and in demand products
  • Quality checks and relaying adjustment requirements to suppliers
  • Price negotiation during the whole procurement process
  • Consolidating goods from multiple suppliers
  • Logistic arrangements from door to door

Product Merchandiser

Engelite
10.2017 - 03.2020

Engelite is a wholesaler of fashion accessories (Headwear, prints, knitwear, leatherwear, swimwear) for adults and children across many retailers in AU & NZ such as Sussan, Glassons, Sportsgirl, Connor.


Role requirement

  • Briefing suppliers on new developments
  • Arranging annual audits to factories on behalf of clients
  • Recommendation on manufacturing techniques and material to ensure high quality and economical products
  • Conveying ideas from buyers to the designer to help create artworks
  • Following up product samples from factories for review
  • Monitoring production from start to finish to ensure benchmarks are met
  • Negotiating on final product costs to meet the client's margin.

Education

Bachelor of Economics -

Huanggang University
06.2017

Bachelor of Arts -

Huanggang University
06.2017

Skills

  • Excel, Google Sheet, PPT
  • ERP: D365
  • Sewing and Illustrator

Timeline

Assistant Buyer / Product Developer

Seed Heritage
04.2023 - Current

Buyer

MyDeal.com
11.2021 - 03.2023

Previous Owner

VELES STRENGTH
05.2020 - 05.2021

Assistant Buyer

Novo Shoes
03.2020 - 11.2021

Product Merchandiser

Engelite
10.2017 - 03.2020

Bachelor of Economics -

Huanggang University

Bachelor of Arts -

Huanggang University
Vickie Wu