VIKRAM A VAIDYA
Waymouth,SA
Summary
Experienced marketing leader with a proven track record in spearheading strategic initiatives that drive market growth and profitability. Expert in leading diverse teams to achieve marketing goals, with a keen ability to nurture media and client relationships. Adept in leveraging marketing analytics and digital advertising to enhance product visibility and brand presence. Excels in creating and executing comprehensive marketing plans that significantly enhance company performance
Overview
8
8
years of professional experience
Work History
Head of Marketing
Learn Flu Edtech Pvt Ltd
Bengaluru , KA
2024.01 - Current
- Built relationships with key journalists and bloggers in order to secure press coverage for company events, products, services.
- Monitored customer feedback on social media sites in order to identify areas of improvement or opportunities for growth.
- Managed creative teams responsible for developing content such as blog posts, videos or infographics that support overall marketing objectives.
- Managed relationships with external vendors including advertising agencies, media outlets and design firms.
Co-Founder & Marketing Head
Sri Vidya Groups
Bengaluru , KA
2020.03 - Current
- Co-founded Sri Vidya Groups, a successful venture in Bengaluru, India, in March 2020.
- Developed and implemented effective business strategies, resulting in steady growth and profitability.
- Managed day-to-day operations, including finance, marketing, and human resources, ensuring smooth and efficient functioning.
- Built and maintained strong relationships with clients and stakeholders, fostering trust and loyalty.
- Identified areas of improvement in processes related to operations and sales activities.
- Recruited, trained, managed, and evaluated staff.
- Directed company-wide efforts towards achieving established goals and objectives.
- Drafted strategic plans for launching new products or services into the marketplace.
Managing Director
Koustub Entertainment
Bengaluru , KA
2017.11 - Current
- Currently serving as the Managing Director of Koustub Entertainments, overseeing all aspects of the company's operations.
- Provide strategic leadership and direction to drive business growth and profitability.
- Managed external communications such as press releases, media interviews.
- Cultivated strong relationships with customers through periodic meetings and follow-ups.
- Oversaw day-to-day operations of the company while coordinating with staff members.
Team leader lead Gen
Teachnook edtech
Bangalore
2022.01 - 2022.12
- Managed a team of 35+ people from various backgrounds
- Working under lead generation team for various university throughout the country
- Over exceeded the targets by 80% trice
- Created and coordinated the communication and promotion of the brand
- Creating monthly and yearly target for the team
Intern
Wipro pvt ltd
Bengaluru , KA
2018.12 - 2019.07
- During the internship period worked under all department of the plant
- Prepared reports summarizing project progress and results for management review.
- Helped maintain applicant tracking systems and recruiting metrics.
- Identified needs of customers promptly and efficiently.
Production Supervisor
Prerana Engineering
Bengaluru , KA
2017.01 - 2019.04
- Supervised production operations at Prerana Engineering, ensuring adherence to quality and safety standards.
- Ensured safety regulations were followed by all personnel in the production area.
- Coordinated resources across multiple teams and projects as needed.
- Monitored inventory levels and ordered materials as needed to maintain production operations.
- Analyzed data from monthly productivity reports to identify trends and potential issues with current processes.
- Identified opportunities for process improvements through analysis of existing workflows.
Education
Diploma - Mechinical ( MTT)
Sri Jayachamarajendra Polytechnic
banglore2019-08
B.Tech - Mechinical
Presidency University
2022-06
Associate of Arts - Cinematography
National Academy of Cinema And Television
Banglore2018-11
MBA - Masters of Business Analystics
The University of Adelaide
Adelaide, SASkills
- Creative Direction
- Lead Generation
- Marketing Analytics
- Advertising Campaigns
- Product marketing
- Direct marketing campaigns
- Quantitative Analysis
- Media Relations
- Pricing Strategies
- Go-to-market strategy development
- Cross-functional team leadership
- Sales Promotions
- Social Media Engagement
- Digital advertising
- Recruitment and hiring
- Deadline-driven
- Sales Support
- Marketing Plans
- Graphic Design
- Sales Training
- Training and mentoring
- Digital Marketing
- Advertising
Timeline
Head of Marketing
Learn Flu Edtech Pvt Ltd
2024.01 - Current
Team leader lead Gen
Teachnook edtech
2022.01 - 2022.12
Co-Founder & Marketing Head
Sri Vidya Groups
2020.03 - Current
Intern
Wipro pvt ltd
2018.12 - 2019.07
Managing Director
Koustub Entertainment
2017.11 - Current
Production Supervisor
Prerana Engineering
2017.01 - 2019.04
Diploma - Mechinical ( MTT)
Sri Jayachamarajendra Polytechnic
B.Tech - Mechinical
Presidency University
Associate of Arts - Cinematography
National Academy of Cinema And Television
MBA - Masters of Business Analystics
The University of Adelaide
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