Viktoria von Sydow
Sydney
Summary
Business graduate with a strong multicultural and international background, combining experience in sales, marketing, consulting, and business development. Skilled in branding, market analysis, strategic planning, and customer relationship management, with a data-driven and results-oriented approach. Highly adaptable with an agile growth mindset, striving for new challenges to learn and evolve.
Overview
9
9
years of professional experience
Work History
Community Educator & Sales
LSKD
09.2023 - Current
- Sales Performance; Product expertise and Education
- Customer Relationship Management
- Brand Ambassadorship
Sales & Marketing Consulting
Cartier
02.2024 - 05.2024
- Creating a repeatable process for Store Personalization
- Strategic Analysis and Benchmarking
- Targeted Marketing and Customer-Centric Strategy Design
- Brand Positioning and Enhancement
- KPI Development and Monitoring
- Competitor Analysis
Sales & Business Development
Moet Hennessy
10.2022 - 05.2023
- Sales Management & Operations
- National Sales Allocation Planning: Point of contact for the external sales team, managing product allocations (Anaplan Allocation Management, SAP, and BI tools).
- Data Analysis & Reporting: Sales data analysis and reports, optimizing sales performance and resource allocation.
- Contract & Condition Management: Customer databases maintainance, overseeing vendor setup, contract agreements, and compliance (SAP and Salesforce).
- Contracting & Financial Processing: Invoice coding, authorization, and handling accruals for cooperation and pouring agreements.
Consulting
Deloitte
05.2022 - 08.2022
- Company Overview: Consulting - Customer & Marketing - Deloitte Digital
- Supporting a large national grocery retailer in the development of a centralized, event-driven data management system
- Support of a B2C client in defining & implementing extensible & scalable digital marketing solutions, and support for the analysis and conception of solutions with a focus on digital marketing and commerce
- Support for presentations by C-level executives
- Assisting in acquisition and proposal writing
- Consulting - Customer & Marketing - Deloitte Digital
Controlling & Finance
Hans im Glück Franchise GmbH
05.2021 - 07.2021
- Extensive B2B market research analysis
- Marketing campaign analysis
- Profitability calculations
- Ad hoc analysis with specific focus on marketing
Marketing
Interior Design Ulla Blennemann | UB Home GmbH
05.2020 - 07.2020
- Strategic Marketing Analysis and KPI Development
- Content Production & Visual Branding, planned and executed professional photo and video shoots
- Digital Presence and Website Optimization
- Client Engagement and Relationship Management
Collective Project "NAAPVA"
08.2019 - 05.2020
- Strategic Business Plan Creation for a drop shipping company
- Brand Development & Digital Marketing: logo creation, marketing strategy, and website design to establish a cohesive brand identity
- Content Creation & Advertising Concepts: Developed compelling product narratives, proposed ad concepts
Merchandising and Marketing
Beeline GmbH
06.2019 - 07.2019
- Merchandising & packaging design
- POS layout planning and zoning
- Influencer marketing cooperations & measurements to expand social media following
- Event planning
Social Media Content Creator
01.2016 - 01.2017
- Marketing & Social Media Content Creation
- Health and Nutrition
- Sponsored content, brand collaborations and partnerships
- Creating marketing strategies leveraging industry trends
Education
Master of Science - Business Management
University of Sydney
01.2024
Master of Science - International Management
CEMS - Global Alliance in Management Education
01.2024
Bachelor of Science - Management
ESCP Business School
01.2022
Skills
- Project and Event Management
- Interpersonal & Corporate Communication
- Marketing and Brand Management
- MS Office (xls, ppt, word), SAP, Salesforce, Anaplan
- Attention to detail
- Customer focus
- Conflict resolution
- Adaptability and Agility
- Public Speaking Competence
- Collaborative team work
- Bilingual communication
Personal Information
Date of Birth: 04/03/01
Skills Activities Interests
German, English, Italian, Spanish, TOEFL IBT, 114 points, MS Office: Word, Excel, PowerPoint, Competitive Golf, playing up to German 2. National league and German Girls Team Championship Final, Health, fitness and wellness as fundamental part of my lifestyle
Languages
English
Native or Bilingual
German
Native or Bilingual
Spanish
Elementary
Interests
- Reading
- Communication
- Psychology
- Gym, Fitness and Nutrition
- Golf
- Travel and Culture
- Entrepreneurship
Timeline
Sales & Marketing Consulting
Cartier
02.2024 - 05.2024
Community Educator & Sales
LSKD
09.2023 - Current
Sales & Business Development
Moet Hennessy
10.2022 - 05.2023
Consulting
Deloitte
05.2022 - 08.2022
Controlling & Finance
Hans im Glück Franchise GmbH
05.2021 - 07.2021
Marketing
Interior Design Ulla Blennemann | UB Home GmbH
05.2020 - 07.2020
Collective Project "NAAPVA"
08.2019 - 05.2020
Merchandising and Marketing
Beeline GmbH
06.2019 - 07.2019
Social Media Content Creator
01.2016 - 01.2017
Master of Science - Business Management
University of Sydney
Master of Science - International Management
CEMS - Global Alliance in Management Education
Bachelor of Science - Management
ESCP Business School
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