Wade Cromb
Narangba,QLD
Summary
Account, Business Development and Contracts Manager with 25 + years’ experience servicing the Industrial, Mining and Oil and Gas sectors. A tenacious self-driven professional, with the drive and determination to promote products and build rapport with customers through exceptional listening and communication skills. A persuasive person with the ability to negotiate, strategise and prioritise effectively to accomplish multiple tasks, with strong organizational skills. A Sales, and Marketing professional that is well organised dealing with both internal and external stakeholders.
Regional sales professional prepared to drive growth and foster strong client relationships. Proven track record in sales strategy, territory management, and revenue generation. Skilled in team collaboration, adaptable to changing needs, and focused on achieving results. Strong leadership, communication, and negotiation abilities essential for this role.
Overview
26
26
years of professional experience
Work History
Regional Sales Manager – Mining
Motion Australia
08.2024 - Current
- Manage $35M of Mining customers in QLD, via a self driven, high-performing team of 8 x Key Account Management staff. Represent our range of products nationally. Servicing clients in the Mining sector. Set Strategic plans, visit customers, execute go to market strategy.
- Key achievements:
- BHP Mackay Repair Centre grow from $4M to $8M annual spend
- New Dragline business Bowen Basin +$1M
- Successful roll out of new brand distributorship achieve $1M growth
- Set strategic plan and execute staff target market growth
- Coach and mentor sales staff to achieve their targets, and gain incentives
- Foster a positive work environment
- Achieve Organizational objectives
- Improve team performance
- Weekly 1:1s
- Monthly team catch up
- Gain feedback on continuous improvement and implement plans
National Contracts Manager – Mining
Motion Australia
06.2022 - 07.2024
- Manage $50M of Mining contracts nationally, as well as manage 2 x Data Analysts. Represent our range of products nationally. Servicing clients in the Mining sector. Manage all aspect of contract from negotiation, and sign off including Quarterly Business review, and contract supply milestones as set by our valued customers. Understand Legal Terms and Conditions, as well as assist in departure updates. Price and term of items negotiation with our valued suppliers, liaise with various teams around the business to ensure forecasting, delivery, and contact is maintained with our customers.
- Key achievements:
- Stanmore Resources preferred supplier
- Successful MMG price review and contract roll over
- Successful FMG price review and contract roll over
- Primary vendor status at Roy Hill
- BHP price review and contract roll over
- Rio Tinto price review and contract roll over
- Anglo Coal price review and contract roll over
- Alcoa Contract price review and contract roll over
- Global Rio Tinto collaboration
- Identify target mining list and roll out with National BDM network
- Liaise with State Managers to ensure contract KPI’s are met
Senior Account Manager - Mining
Blackwoods
08.2021 - 06.2022
- Represent our range of products nationally. Servicing clients in the Mining, and Industrial sectors. Ensure call plan, and sales strategies are implemented, set KPIs, and meet sales objectives. Primarily responsible for stock and warehousing of goods in all East Coast distribution centres, where growth Mining customers reside. Coach team on ensuring they are closer to customer and forecasting and planning stock levels to ensure customer business continuity.
- Key achievements:
- Manage BMC Divestment of 2 x sites South Walker and Poitrel Mine
- Kick off Stanmore Resources portfolio (Terms, Supply and service of 3 x sites.)
- Service Mining Operator EPSA Pacific nationally
- Service contracted Thiess sites nationally
- Service contracted F L Smidth sites nationally
- Service BUMA (Downer Mining Divestment) nationally
- Implement BUMA Australia roll out, including stock profiling, contract pricing.
- Q1 FY 22 Sales 107% of plan, against budget of $25M per annum
- Q2 FY22 Sales 109% of plan, against budget of $25M per annum
- Q3 FY22 Sales 125% of plan, against budget of $25M per annum
- Ensure stock profiling is accurate for customer base
- Service clients out of Multiple distribution facilities
- Service clients via multiple teams around Australia
- Constant planned meetings on forecast demand, progress and supply of goods
National Business Development Manager, Process Liquid Filtration
Solafit Industrial Filtration
01.2020 - 07.2021
- Represent our range of Liquid Filtration nationally. Servicing clients in the Mining, and Industrial sectors. Ensure call plan, and sales strategies are implemented, set KPIs, and meet sales objectives.
- Key achievements:
- Service contracted Rio Tinto Alumina and Iron Ore sites nationally
- Service contracted Alcoa sites nationally
- Service contracted South 32 sites nationally
- Service BHP sites nationally
- FY 21 Sales 105% of plan 6.3M vs 6.4M
- Lynas Rare Earth Kalgoorlie tender
- Rio Tinto Yarwun preferred supplier status
Account Manager East Coast of Australia, New Zealand, New Caledonia, and Fiji
RCT Global
09.2018 - 12.2019
- Represent and Manage our range of Remote Control and automation technologies, servicing clients in the Mining, and Industrial sectors Ensure call plan, and sales strategies are implemented and followed by internal stakeholders.
- Key achievements:
- 2019 Yancoal preferred supplier status
- 2019 Eramet (SLN) New Caledonia, installation of first Line of Site Remote control Excavator
- Financial year 2018/19, budget 4.2M vs actual 5.53M achieved.
- Financial year 2019/20, budget 5.4M vs actual YTD 2.8M Dec 19.
Product Specialist East Coast of Australia, New Zealand, New Caledonia, and Fiji
Weir Minerals Australia
01.2016 - 09.2018
- Manage database of clients and potential clients in the Rubber Products space including hose, rubber lining applications, services and moulded products. Servicing clients in the Mining, and Industrial sectors, to ensure call plan, and sales strategies are implemented and followed by internal stakeholders.
- Key achievements:
- 2016 Newcrest T3 Cleaner project product supply
- 2017 Newcrest Hydrofloat project product supply
- 2017 Ausenco Dredge Hose supply into Porgera (PNG)
- 2018 Evolution Lake Cowal, Hose and Rubber Lined Pipe Supply
- Financial Year 2017/ 18, budget 1.9M, vs actual 2.1M achieved.
Account Manager National
GE Oil and Gas Pressure Control
04.2013 - 12.2015
- Managed key accounts Origin energy/APLNG and Santos/GLNG, involving communicating with a range of key external stakeholders across multiple departments, and sites. Promoting GE, and Wood Group range of Wellhead equipment, service and installation including Tubing head, casing head, valves, rod locks, and associated equipment for Drilling, Completions, workover and FRAC operations. Resulting in continued support of the company’s goals and objectives via open communication lines, clear understanding of requirements and fulfilling of client’s needs.
- Key achievements:
- Achieved $10M sales to Origin Energy against budget target in 2014 of $9M for wellhead and associated equipment and installation.
- Achieved extension of Origin Energy wellhead and associated services contract. Initial Origin contract 3-year term (2011-2014.) Successfully negotiated 2-year contract extension for all wellhead equipment, installation and maintenance services of wellhead. Due to GE exemplary safety record, zero lost time injuries in 3 years, adequate stock levels, 24/7 technical support. Ensuring continued supply chain via exceptional customer service.
Customer Support Manager, National Warranty Manager
Lincom Group
11.2008 - 03.2013
- Work with national team of 7 x dedicated staff to ensure that all warranty claims through Australia, New Zealand, Papua New Guinea, and New Caledonia were actioned promptly via our brands of Powerscreen Screens, Pegson Crushers, Telestack Mobile Stacking, Neuenhauser and Morbark machines. This involved action once warranty issue hi lighted. Resulting in satisfying customer needs through open communication, liaison and execution of jobs as required.
- Key achievements:
- Assist project planning team to implement reporting software relevant to ascertaining key information on customers. Work with Financial Controller, and IT team to review potential suppliers on CRM reporting system to align with our current system. Successful implementation and train 15 x sales staff on CRM database system.
- Generated warranty reporting template, and implemented warranty process showing jobs open, pending action, for review, and jobs closed. Resulting in greater transparency of job status for reporting to management team.
- Applied + $1M warranty returns for parts, equipment and labour against target. 2011, 2012, successfully negotiated with suppliers, fostering strong teamwork with internal stakeholders, ensuring prompt submission of warranty claims on suppliers. Planning works for repair under a tight deadline to ensure no downtime to customer.
Key Account Manager
Visy Recycling
01.2007 - 10.2008
- Managed North Brisbane Territory, and subsequently Sunshine Coast Territory. Meeting the needs of customers that wanted to recycle cardboard, and plastics. Frequent face to face customer contact of incumbent customers, and potential customers, via call cycle planning, regular follow up, and win win solutions for our customers.
- Key achievements:
- Implementation and rollout of 550 clients on the Sunshine Coast, through Visy acquiring 2 x private recycling businesses. Strong time management to ensure that all customers were converted to Visy including signage, receptacles, invoicing, and prompt bill payment. Resulting in a strong foot hold on the Sunshine Coast for Visy.
- Roll out recycling program on behalf of Brisbane City Council to inner Brisbane offices. Lack of recycling services being driven down to individual offices in the city. Resulting in increased Brisbane City cardboard and plastic recycling of 25%.
Key Account Representative / Branch Manager
North Brisbane SKF Bearings and Power Transmission
03.2000 - 12.2006
- Setting and achieving budgets through face to face customer contact
- Travel throughout the north side of Brisbane and through the Western Downs region forging relationships with existing and potential clients
- Submission of quotations, strong follow up and processing of orders
- Managing a team of seven dedicated staff
- Key achievements:
Education
Diploma of Management - Business
North Point Institute of TAFE
Brisbane, QLD12-2011
Diploma of Project Management - Professionals
North Point Institute of TAFE
Brisbane, QLD01.2009
Diploma of Business - Marketing
North Point Institute of TAFE
Brisbane, QLD01.2006
Skills
- Microsoft Office (O365, Teams, Word, Excel, Access, Project, Power Point, Front Page, Outlook)
- Microsoft Dynamics AX, Sales Logix (CRM) Salesforce, Pronto, CRM
- ACT Customer Database reporting system, Sales Force Dot Com, SAP
- Sales leadership
- Customer service
- Strategic planning
- Business development and planning
- Sales expertise
- Deal closing
- Business development
- Relationship selling
- Account development
- Account management
- Project management
- Contract negotiations
Timeline
Regional Sales Manager – Mining
Motion Australia
08.2024 - Current
National Contracts Manager – Mining
Motion Australia
06.2022 - 07.2024
Senior Account Manager - Mining
Blackwoods
08.2021 - 06.2022
National Business Development Manager, Process Liquid Filtration
Solafit Industrial Filtration
01.2020 - 07.2021
Account Manager East Coast of Australia, New Zealand, New Caledonia, and Fiji
RCT Global
09.2018 - 12.2019
Product Specialist East Coast of Australia, New Zealand, New Caledonia, and Fiji
Weir Minerals Australia
01.2016 - 09.2018
Account Manager National
GE Oil and Gas Pressure Control
04.2013 - 12.2015
Customer Support Manager, National Warranty Manager
Lincom Group
11.2008 - 03.2013
Key Account Manager
Visy Recycling
01.2007 - 10.2008
Key Account Representative / Branch Manager
North Brisbane SKF Bearings and Power Transmission
03.2000 - 12.2006
Diploma of Management - Business
North Point Institute of TAFE
Diploma of Project Management - Professionals
North Point Institute of TAFE
Diploma of Business - Marketing
North Point Institute of TAFE