Summary
Overview
Work History
Education
Timeline
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Shirley wang

Shirley wang

Melbourne,VIC

Summary

Many years’ experience working in a retail environment at management level. Strong leadership skills. Ability to partner with senior management. Passion to drive innovation in-store and across the business. Exceptional communication and interpersonal skills. Demonstrated CRM experience and skills. Proven strong results in management, sales generation, training and development, operational accuracies and recruiting.

Overview

11
11
years of professional experience

Work History

Boutique Store Manager

LVMH Dior Parfumes&Cosmetics
07.2018 - Current
  • Tracked and analyzed sales and customer trends in order to maximize sales in all categories.2021-2022 store sales growth +43%,2022-2023 store sales growth +36%.
  • Ensure achievement of sales targets on a monthly basis and of corporate objectives.
  • Set and follow up on individual and collective objectives, on a weekly and monthly basis.
  • Understand the competitive environment and identify opportunities for brand development. We successfully held two grand La Collection Privee Pop Ups in Chadstone shopping centre in 2022.They helped La Collection Privee SOB grow +316%.
  • Manage relationships and represent Dior with store management.
  • Managed team of full-time and part-time staff, trained new workers and monitored performance.
  • Showed associates how to improve customer interactions and increase sales with successful communication and consultative strategies.
  • Kept morale high with high-energy, collaborative leadership style, regularly incorporating employee feedback and tapping employees for important projects.
  • Ensure the highest level of service is delivered to customers and develop customer loyalty.
  • Communicate and reflect the brand strategy and goals to the team.
  • Manage and motivate all team members on a daily and a longer-term basis to maximise business performance.
  • Ensure the team is knowledgeable on brand stories and product information in all categories.
  • Ensure the development of Dior team members through regular coaching and appraisals
  • Set an example on all counter activities and rules
  • Ensure teams’ respect of Dior standards and counter rules in terms in brand knowledge, behaviour and presentation
  • Operations
  • Ensure realisation of all administrative tasks: shift planning, stock management and ordering, sales analysis & reporting.
  • Comply with retailers’ operational procedures and standards
  • Maintain high visual merchandising standards as set forth by the visual merchandising department.

Store Manager

Mulberry
07.2018 - 06.2021
  • Lead CRM development and management resulting in genuine long-term relationships with internal and external customers. During Covid, my team sell through CRM and complete monthly target on time.
  • Consistently exceed sales targets, effectively report on all business KPI's and confidently manage stakeholder relationships.During my tenure, I led a store to turn losses into profits with positive growth.
  • Recruit, train, performance manage and lead the overall employment journey of all team members.
  • Be accountable for ensuring their store team delivers an enriched customer experience aligned to our brand vision.
  • Demonstrate thorough understanding of the market, the climate in the market and competitor activity to provide informed trade strategies week on week.
  • Oversee all inventory and merchandise matters.
  • Uphold strict housekeeping standards at all times, ensuring VM, cleanliness and condition of all stock, equipment and fixtures in store are always at expectation.
  • Demonstrate passion, engagement and integrity in all they do.
  • Maximized sales and minimized shrinkage through excellent customer service and adherence to standard practices.

Counter Manager

Sisley
06.2014 - 05.2018

Eastern China Operation Manager

Adidas Group INC
11.2012 - 02.2014

Education

Childcare Certificate III Children services & Certificate III Education Support Dual Qualification (BAWM GROUP -

Bachelor of Commerce - undefined

Griffith university

Timeline

Boutique Store Manager

LVMH Dior Parfumes&Cosmetics
07.2018 - Current

Store Manager

Mulberry
07.2018 - 06.2021

Counter Manager

Sisley
06.2014 - 05.2018

Eastern China Operation Manager

Adidas Group INC
11.2012 - 02.2014

Childcare Certificate III Children services & Certificate III Education Support Dual Qualification (BAWM GROUP -

Bachelor of Commerce - undefined

Griffith university

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Shirley wang