Wayne Graham

• I first owned this business in 2008 until I sold it.With the new owner unable to succeed I was offered the store back by landlord in 2011 and ran it until 2024 and sold the business again 
• I also had a second store during this period Gold Coast Growers M
•  Managed all aspects of running a busy fruit market including budgeting, forecasting, and cash flow management.
• Expanded product offerings with organic options, catering to health-conscious clientele.
• Optimized staff scheduling to ensure consistent coverage during peak hours while minimizing labor costs.
• Collaborated with other local businesses on joint promotional events that increased foot traffic in the area.
• Increased customer satisfaction by providing fresh and high-quality produce daily.
• Reduced waste by implementing efficient storage methods for perishable items.
• Established valuable relationships with local farmers and suppliers to secure high-quality products at competitive prices.
• Trained employees on product knowledge, sales techniques, and customer service best practices to improve overall performance.
• Boosted sales revenue by creating appealing weekly specials based on seasonal availability.
• Conducted regular quality control checks to maintain strict adherence to food safety regulations.
• Implemented effective marketing strategies to promote the shop''s offerings and attract new customers.
• Analyzed sales trends regularly to inform purchasing decisions that aligned with consumer preferences.
• Developed a loyal customer base through excellent customer service and ongoing engagement initiatives.

Managed all operations of a thriving fresh food market.

• Managed daily operations to ensure smooth functioning of the store, maintaining a clean, safe environment for customers and employees.
• Managed inventory control, cash control, and store opening and closing procedures.
• Addressed customer complaints promptly and professionally, resolving issues to maintain positive relationships with clientele.
• Managed store employees successfully in fast-paced environment through proactive communication and positive feedback.
• Assisted with hiring, training and mentoring new staff members.