Xinyi Li （Logan Li）
Chengdu,Sichuan
Summary
An ambitious and confident ENTJ with a passion for innovation and challenges, bringing leadership and a collaborative spirit to every project. A natural leader who thrives in teamwork, driven to achieve goals while continuously learning and evolving.
Overview
2
2
years of professional experience
Work History
Intern
Ogilvy Advertising
08.2022 - 09.2022
• Coordinated daily with client brands serviced by Ogilvy to ensure smooth communication and support.
• Analysed new media data for client brands and competitors to identify trends and insights.
• Managed relationships with key promoters across major new media platforms to enhance promotional efforts.
Deputy Head, Public Relations Department, Foreign
Event Planning
04.2020 - 07.2021
• Planned and executed major events, including recruitment performances, English debate competitions, skills showcases, patriotic song competitions, and English skill enhancement workshops.
• Oversaw the creation of promotional materials and managed on-site event coordination.
• Developed thematic content for the official department WeChat account and managed daily operations, from concept to execution.
Education
Master's Degree - Strategic Public Relations
The University of Sydney
Sydney, NSW01.2025
Bachelor - Business English
Southwest Jiaotong University
Sichuan07.2023
Skills
Language Skills
CET-6: 511
IELTS: 70
Excellent spoken English proficiency
Technical Skills
Proficient in Microsoft Office Suite
Certified Assistant in Cross-border E-commerce
Holder of Class C1 Driver’s License
Certified in Standard Mandarin Proficiency
Honours and Awards
Outstanding Graduate, School-Level, Class of 2021
Outstanding Graduate, Sichuan Province, Class of 2021
National Scholarship, Academic Year 2019-2020
National Encouragement Scholarship, Academic Year 2018-2019
First Prize, “FLTRP Cup” Sichuan Province English Speaking Competition
First Prize, National English Competition for College Students (NECCS)
Second Prize, Professional Skills Showcase, Foreign Languages Department, 2019
First Prize, “Higher Education Cup” University English Speaking Contest, 2019
Third Prize, Professional Skills Showcase, Foreign Languages Department, Skills Evaluation, 2019
Timeline
Intern
Ogilvy Advertising
08.2022 - 09.2022
Deputy Head, Public Relations Department, Foreign
Event Planning
04.2020 - 07.2021
Master's Degree - Strategic Public Relations
The University of Sydney
Bachelor - Business English
Southwest Jiaotong University
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