Summary
Overview
Work History
Education
Skills
Websites
Languages
Timeline
Hi, I’m

Xuan Wen

North Ryde,NSW
Xuan Wen

Summary

Multi-talented Event Staff versed in pre-event, event and post-event support. Personable, upbeat and focused on making events successful with efficient and organized support. Ready to apply 5 years of experience and diverse skills to new role.

Overview

10
years of professional experience

Work History

Blossoms BH Wholesale Pty Ltd

Marketing Manager
01.2017 - Current

Job overview

  • Successfully coordinated participation in more than 10 international exhibitions across Australia, South Korea, China, Singapore, and Vietnam
  • Oversaw end-to-end exhibition process, including registration, booth design, translation services, material preparation, and customer engagement
  • Organized and executed various company events, including grand openings, new product launches, VIP customer reward parties, gala dinners, and annual parties with hundreds of customers and staff
  • Led product management for several home brands, managing manufacturing, wholesale, pricing, packaging design, customer service, and marketing strategies
  • Played pivotal role in designing marketing collateral such as posters, social media content, and website updates.
  • Worked with graphic designers and writers to establish theme and tone for content
  • Utilized market trends and target audience statistics to effectively and appropriately market products

Phoenix Beauty Group

Marketing and Communications Retail Manager
02.2014 - 01.2017

Job overview

  • Managed three stores as retail manager, consistently achieving high levels of profitability and customer satisfaction
  • Spearheaded operational efficiency improvements, resulting in streamlined processes and reduced costs
  • Demonstrated excellent leadership and communication skills, ensuring cohesive team environment and smooth store operations
  • Developed and implemented strategies to increase sales, enhance customer loyalty, and maintain strong brand reputation.
  • Devised content strategy to effectively engage target audiences

Education

Southern Cross University
Sydney, NSW

Master of Professional Accounting
11.2017

Beijing Normal University Zhuhai
China

Bachelor of Science from Statistics
06.2011

Skills

  • Data Analysis
  • Trend Identification
  • Financial Analysis and Budgeting
  • Marketing Strategy and Campaign Management
  • Event Planning and Execution
  • Product Management and Branding
  • Graphic Design (Adobe Photoshop, Illustrator)
  • Web Development (Shopify, WordPress)
  • Video Editing
  • Knowledge of Accounting and Statistics

Languages

English
Full Professional
Chinese (Mandarin)
Native or Bilingual

Timeline

Marketing Manager

Blossoms BH Wholesale Pty Ltd
01.2017 - Current

Marketing and Communications Retail Manager

Phoenix Beauty Group
02.2014 - 01.2017

Southern Cross University

Master of Professional Accounting

Beijing Normal University Zhuhai

Bachelor of Science from Statistics
Xuan Wen