Xuannan Jin
Adelaide ,SA
Summary
Dynamic marketing leader with proven expertise in social media management and exceptional communication skills, honed at Zhong LeLeBoard Game Café. Spearheaded innovative marketing strategies, boosting brand visibility and customer engagement. Excelled in team leadership at Momentea Castle Plaza, enhancing client relationships and operational efficiency. Adept at content creation, market analysis, and customer engagement, with strong organizational and communication skills. Passionate about leveraging digital platforms to drive brand visibility and business success.
Overview
5
5
years of professional experience
Work History
Part-time Store Manager
Momentea Castle Plaza
Adelaide , SA
03.2024 - Current
- Used strong issue-resolution and communication skills to cultivate and strengthen lasting client relationships.
- Prepared staff work schedules and assigned team members to specific duties.
- Monitored inventory levels and placed new orders for merchandise to keep supply well-stocked.
- Developed and executed marketing campaigns to drive customer engagement.
Digital Marketing Intern
AIES agency
Adelaide , SA
07.2023 - 09.2023
- Assisted in managing and curating content for the agency's WeChat Official Account.
- Organized and maintained student application documents, and marketing materials.
- Conducted market research to support digital marketing strategies.
Marketing Manager
Zhong LeLeBoard Game Café (Self-Founded Business)
Adelaide , SA
05.2020 - 06.2022
- Collaborated with other departments to coordinate strategic marketing activities.
- Developed and implemented marketing strategies to increase brand awareness and sales.
- Managed promotional activities across social media platforms (WeChat, Xiaohongshu, Instagram).
- Maintained relationships with key customers through regular communication.
Education
Master of Media And Communications -
Flinders University
Adelaide, SA07-2025
Bachelor of Business (Marekting And Communication) -
University of South Australia
Adelaide, SA09-2023
High Schoool -
St Aloysius College
Adelaide 10-2019
Skills
- Social Media Management (WeChat, Xiaohongshu, Instagram)
- Content Creation & Copywriting
- Customer service
- Video Editing (Basic Proficiency)
- Marketing Strategy & Brand Promotion
- Team Leadership and Store Operations
- Outstanding communication skills
Languages
English
Professional
Chinese (Mandarin)
Native/ Bilingual
Affiliations
- Currently involved in the initial development of Flinders' student-led creativity agency, which is expected to be established in 2026.
- Currently exploring content creation for a self-media video account on Xiaohongshu.
Timeline
Part-time Store Manager
Momentea Castle Plaza
03.2024 - Current
Digital Marketing Intern
AIES agency
07.2023 - 09.2023
Marketing Manager
Zhong LeLeBoard Game Café (Self-Founded Business)
05.2020 - 06.2022
Master of Media And Communications -
Flinders University
Bachelor of Business (Marekting And Communication) -
University of South Australia
High Schoool -
St Aloysius College
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