Overview
Work History
Education
Skills
Websites
Areas Of Interest
Interests
Timeline
Generic

Yeshey Choden

Lyneham,Australia

Overview

7
7
years of professional experience

Work History

Marketing & Design

Kelzang Handicraft
07.2019 - 03.2022
  • Designing of products such as apparel, home décor, accessories, etc.
  • Natural dyeing of yarns using locally available materials.
  • Managing online and marketing platforms such as Instagram, Facebook, and Etsy.
  • Participating in International shows and fairs.
  • Organizing online weaving and dyeing classes and textile presentations.
  • Managing sales and marketing.

Protocol Officer

Ministry of Foreign Affairs
02.2015 - 04.2018
  • Receive and facilitate visits of state guests.
  • Coordinate visits by guests from foreign missions, bilateral agencies, and UN and its specialized agencies.
  • Delegate high level state visits such as the visit of Indian Prime Minister Narendra Modi and visit of Indian president Pranab Mukherjee in 2014.
  • I also had the opportunity and privilege of being a part of an important event in the history of Bhutan, the Royal Wedding in 2011, as a protocol team for the international guests.
  • Prepare itinerary and logistics for visiting guests.

Education

Masters - Marketing Management

University of Canberra
07.2024

Bachelors - Biotechnology

Bangalore University
05.2010

Skills

  • Communication skills
  • Hospitality & Logistics management
  • Telephone Etiquette
  • Customer interaction
  • Social media management
  • Ability to create engaging, visually appealing, and relevant content (graphics, videos, posts) for different social media platforms
  • Adept at crafting posts, advertising, and captions that appeal to the target demographic and fit the brand's voice
  • Effective methods for using social media to boost followers, boost engagement, and achieve business goals
  • Ability to use tools like Meta Insights, Google Analytics, and others to analyse social media performance indicators (such as engagement rates, reach, and conversion rates)
  • Managing online communities through answering consumer questions, replying to comments, and cultivating a supportive brand community
  • Staying current with platform updates, viral content, and social media trends to keep the brand relevant and engaging
  • Creating paid aid ad campaigns across platforms like Facebook and Instagram to reach targeted audiences
  • Knowing how search engine results are affected by social media material and being able to optimize postings for increased visibility

Areas Of Interest

  • Entrepreneurship
  • Digital Marketing & Content Creation
  • Designing Products


Interests

While I am not really an artistic individual, I do take immense pleasure in art and creativity and I have always seen myself drawn towards creative individuals and artists I also enjoy reading despite the fact that I have successfully managed to read only a couple of books to my credit Thanks to my mother's small textile business I have developed an interest in small home-based businesses that support the local community, women impowerment and promote environmental sustainability

Timeline

Marketing & Design

Kelzang Handicraft
07.2019 - 03.2022

Protocol Officer

Ministry of Foreign Affairs
02.2015 - 04.2018

Bachelors - Biotechnology

Bangalore University

Masters - Marketing Management

University of Canberra

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Yeshey Choden