Summary
Overview
Work History
Education
Skills
Campus Practice
Timeline
Generic

YIMING FENG

Sydney

Summary

  • Strong data analysis abilities with a focus on live operations and risk management.
  • Excellent organizational and leadership skills, with a proven track record of achieving operational targets.
  • Quick learner, adaptable, and detail-oriented with a passion for delivering high-quality results in dynamic environments.
  • Personable and innovative professional with strong understanding of ecommerce strategies. Knowledgeable in SEO, leveraging data analytics to drive online sales and customer engagement. Capable of delivering impactful marketing initiatives that enhance brand awareness and drive revenue growth.

Overview

4
4
years of professional experience

Work History

Consulting Intern

PWC Consulting
09.2019 - 11.2019

PwC Management Consulting Department LLP, Shanghai, China | Sep 2019 – Nov 2019

  • Contributed to the development of intelligent metrics for Ping An Finance and optimized the data catalog structure for AIA.
  • Conducted competitive strategy analysis for areas like customer analytics, performance evaluation, and employee productivity metrics.
  • Provided recommendations on the future development of AI technology and insurtech applications in the insurance industry.
  • Assisted in creating presentations and project reports for Pacific Insurance's 'Smart Insurance Technology' keynote.
  • Enhanced data collection and analysis skills through hands-on experience with industry-leading tools.

Security Intern

Dongxing Securities
06.2023 - 09.2023

Bond Underwriting Intern
Dongxing Securities,Online Internships| Jun 2023-Sep 2023

  • Assisted in underwriting municipal bonds, corporate bonds, and credit bonds, supporting due diligence and document preparation for various projects.
  • Analyzed and monitored the issuance trends of different bond types in the market, assisting in drafting bond underwriting reports and providing data support and market analysis.
  • Collaborated with project teams to review and optimize bond issuance documents, ensuring compliance with regulatory requirements and market standards.
  • Facilitated communication among issuers, rating agencies, and investors to ensure the smooth execution of bond issuance.

E-Commerce (Tiktok)

Founder, E-commerce Operations Manager
06.2021 - 04.2023

YunSheng E-Commerce Co., China | Jun 2021 – Apr2023

  • Led the overall operations of TikTok live streaming for the stationery, electronics and beauty business in the European and American markets.
  • Achieved top 3 GMV in a sub-category in the TikTok UK and US market; received official awards and recommendations.
  • Managed product selection, pricing strategies, and execution of live streaming events.
  • Developed and analyzed big data for live-streaming performance metrics including interaction rates, conversion, and user retention.
  • Oversaw department operations, set monthly targets, and established operational SOPs to improve efficiency.

Education

Master of Science - Finance

University of New South Wales
Sydney, NSW
03.2025

Master of Science - Banking And Finance

University of Queen Mary
London

Bachelor of Science - Accounting And Finance

University of Plymouth
Plymouth
09.2018

Skills

  • Ecommerce Platform Knowledge
  • Languages: Fluent in English and Mandarin (IELTS 65)
  • Technical Skills: Proficient in Microsoft Word, Excel, PowerPoint, Python (basic)
  • Certifications: CFA Level 1

Campus Practice

University Community Engagement

  • Organized and led entertainment activities and competitions, fostering teamwork and engagement.
  • Moderated debates on mergers and acquisitions, industry evaluations, and credit risk management, contributing to strong analytical discussions.

Timeline

Security Intern

Dongxing Securities
06.2023 - 09.2023

E-Commerce (Tiktok)

Founder, E-commerce Operations Manager
06.2021 - 04.2023

Consulting Intern

PWC Consulting
09.2019 - 11.2019

Master of Science - Finance

University of New South Wales

Master of Science - Banking And Finance

University of Queen Mary

Bachelor of Science - Accounting And Finance

University of Plymouth
YIMING FENG