Young (Woo) Lee
Business Development & Client Relations Professional
Melbourne,VIC
Summary
With a decade of experience in hospitality and sales, I developed strong skills in customer service, team leadership, and training staff to deliver high-quality experiences. In recent years, I have focused on freelance marketing for Web3 and NFT projects, creating and executing marketing campaigns, growing online communities, and mentoring team members on digital marketing best practices. My combined experience in client-facing roles and digital marketing enables me to communicate effectively, drive engagement, and deliver measurable results.
Overview
3
3
years of professional experience
Work History
Marketing Manager
Freelance
Melbourne, Victoria
07.2023 - Current
- Boosted brand awareness and generated 1,500+ qualified leads by building NFT projects from the ground up, growing communities from 0 to 4,000+ members pre-mint and sustaining 60%+ active engagement post-mint through ongoing campaigns and programs.
- Increased mint conversion and overall sales performance by 25–35% through the creation of engaging promotional materials and targeted advertising strategies that drove continued holder participation beyond launch.
- Secured partnerships with 50+ key influencers, resulting in a increase in reach and engagement within target Web3 communities.
Hospitality Service & Responsible Service Officer
Edition Group
Melbourne, Victoria
05.2024 - Current
- Maintained a clean and welcoming dining environment for guest comfort and enjoyment.
- Collaborated with kitchen staff to ensure accurate preparation and prompt delivery of special dietary requests.
- Coordinated service flow and prioritisation during high-volume periods to maintain compliance and customer satisfaction.
- Demonstrated knowledge of menu offerings, including ingredients and preparation methods to address customer inquiries effectively.
Education
CORe - Business Analytics
Harvard Business School
Online 04.2001 -
Bachelor of Commerce - International Business
Auckland University
Auckland, New Zealand 04.2001 -
Bachelor of Commerce - Marketing
Auckland University
Auckland, New Zealand 04.2001 -
Skills
Customer Service & Communication
Timeline
Hospitality Service & Responsible Service Officer
Edition Group
05.2024 - Current
Marketing Manager
Freelance
07.2023 - Current
CORe - Business Analytics
Harvard Business School
04.2001 -
Bachelor of Commerce - International Business
Auckland University
04.2001 -
Bachelor of Commerce - Marketing
Auckland University
04.2001 -