Zhixian (Jessica) Liu
Rosebery,NSW
Summary
Enthusiastic and detail-oriented recent graduate with a Master's degree in Marketing and International Business. Eager to apply my knowledge of marketing principles and digital marketing techniques in a dynamic marketing assistant role. Seeking an opportunity to contribute to innovative marketing campaigns, develop my skills in market research and analysis, and grow within a collaborative team environment.
Overview
2
2
years of professional experience
Work History
Business Analyst Intern
The Care Co
09.2023 - 11.2023
- Researched and compared the education systems and key stakeholders in California, Texas, and Connecticut to the Australian education system, identifying key differences and similarities.
- Analyzed 15 competitors and potential partners in the EdTech sector, including TalkiPlay in Australia, to identify market positioning and strategic opportunities.
- Developed an engagement strategy, including attending conferences and online outreach, to establish partnerships with 9 key industry figures and organizations in the three states.
- Created a strategic action plan with 25 recommended steps for market entry into the US education and mental healthcare markets, focusing on TX, CA, and CT.
Project Intern
Redfern Legal Centre
04.2023 - 05.2023
- Produced 4 solutions (Contacting Uni bodies, conventional and contemporary advertisements, and data analytics) as a team for Redfern Legal Centre’s 'My Legal Mate' (A free web-based platform delivering various legal advice specifically for international students).
- Fostered and maintained a communicative relationship with 8 colleagues and 2 key clients to ensure project success.
- Achieved second place for the Study NSW 6-week internship challenge event among 11 groups.
- Created over 5 visually appealing advertisements for Redfern Legal's social media pages.
Marketing Assistant Intern
Shenzhen Renhua Technology Co., Ltd.
12.2021 - 01.2022
- Organized and meticulously structured files, spreadsheets, and reports to enhance data accessibility and efficiency.
- Spearheaded the creation of 2 main brief introduction documents of the company, catering to both internal stakeholders and external customers, ensuring seamless communication of key insights and strategies.
- Demonstrated exceptional research capabilities by conducting thorough investigations, gathering and curating data, and maintaining real-time spreadsheet updates.
Education
Master of Commerce - Marketing & International Business
University of New South Wales
Sydney, NSW05.2024
Bachelor of Business - Marketing
University of Technology Sydney
Sydney08.2022
Skills
- Proficient in Microsoft Office Suite (Word, Excel, PowerPoint)
- Familiarity with managing and scheduling posts on social media platforms like Facebook, Instagram, Twitter, LinkedIn, etc
- Knowledge of market research techniques and data analysis tools such as R language skills
- Experience with graphic design tools like Canva or Adobe Creative Suite for creating visual content
- Understanding of SEO principles and ability to optimize content for search engines
- Understanding of project management principles and tools like Trello and Asana for organizing and tracking marketing projects
Additional Experience
Concert Support Volunteer
Gapper Aus, June 2023
- Helped facilitate the entry of over 5,000 attendees, ensuring a safe and enjoyable experience.
- Collaborated with 12 fellow volunteers and event staff to ensure clear and efficient communication during the event.
- Assisted with event setup and logistics, and contributed to the smooth execution of the event through meticulous planning.
- Quickly identified and resolved unexpected issues during the event by showcasing flexibility.
Market Support Volunteer
Sydney Vegan Market, Sep 2023 - Dec 2023
- Collaborated seamlessly with a dedicated team of 20 volunteers to orchestrate and execute events, ensuring their successful delivery and overall impact.
- Assisted in the setup and arrangement of equipment, contributing to the efficient functioning of the event site.
- Provided support to 30 stall owners, aiding them in product sales and advocating the principles of vegetarianism to promote ethical and sustainable food choices.
Event Team Coordinator
Music Society Of Shanghai University, Sep 2018 - Apr 2019
- Set up more than 20 small and large-scale events with over 500 participants on average.
- Collaborated with 120 society members to complete the process planning and formulation, subdivide the work content and task arrangement.
- Communicated with participants, guests, and community members to ensure a smooth process.
- Maintained the order of the event site and solved unexpected problems.
Languages
Chinese (Mandarin)
Native or Bilingual
English
Full Professional
Korean
Full Professional
Timeline
Business Analyst Intern
The Care Co
09.2023 - 11.2023
Project Intern
Redfern Legal Centre
04.2023 - 05.2023
Marketing Assistant Intern
Shenzhen Renhua Technology Co., Ltd.
12.2021 - 01.2022
Master of Commerce - Marketing & International Business
University of New South Wales
Bachelor of Business - Marketing
University of Technology Sydney
Similar Profiles
NICOLE LIMBRICKNICOLE LIMBRICK
AIN /Personal Care Assistant at TRI CARE / BLUE CARE/ ANGLICAN CARE/ SIGNTURE CAREAIN /Personal Care Assistant at TRI CARE / BLUE CARE/ ANGLICAN CARE/ SIGNTURE CARE
Melisa DominguezMelisa Dominguez
Certified Medical Assistant at Optum Urgent Care/ Exer Urgent CareCertified Medical Assistant at Optum Urgent Care/ Exer Urgent Care
Aterie Fonmanu UnderwoodAterie Fonmanu Underwood
Support Worker at JP Care A Lumia Care CompanySupport Worker at JP Care A Lumia Care Company