Zichun Pan
Sydney,NSW
Summary
Personable and motivated marketing graduate student with internship experience in PR consulting（BlueFocus) and business analysis(PwC). Skilled in project coordination, marketing strategy, and cross-cultural communication. Proven ability to support client proposals, deliver research, and contribute to team objectives in fast-paced environments.
Overview
2
2
years of professional experience
Work History
Intern
BlueFocus Intelligent Communications Group Co., Ltd
06.2023 - 08.2023
- Handbook Compilation: Co-authored a 20,000-word customized PR management handbook for a client, independently finalized editing and submission; distilled actionable recommendations tailored to the industry, which were adopted as internal execution standards.
- Strategy Optimization: As a team member on the Country Garden project, analyzed gaps in project management, led marketing copy revisions, and supported integrated communication strategies, including financial data analysis, competitor monitoring, and communication effectiveness modeling — significantly enhancing brand exposure and responsiveness.
- Marketing Proposals: Delivered 3 strategic reports based on consumer research and industry trends, covering creative directions and media mix strategies; contributed to proposal writing that secured two annual cooperation contracts.
- Coordination & Execution: Supported end-to-end project coordination, prepared bilingual materials (Chinese–English), and developed visualized PPT solutions, ensuring smooth execution of 10+ project meetings with client satisfaction over 95%.
Intern
PwC (PricewaterhouseCoopers)
06.2021 - 07.2021
- Skill Development: Acquired proficiency in business model analysis, Excel modeling, PPT design, and professional email writing; strengthened foundation for practical business problem-solving.
- Case Analysis: Conducted an in-depth case study on Starbucks under senior manager supervision, integrating data and insights into a strategic solution and presenting results independently.
- Research Output: Contributed to a real consulting project; as lead presenter, delivered group findings and co-authored an academic paper “An Analysis of Puma’s Global Marketing in the COVID-19 Era” — published in the Proceedings of the 6th International Conference on Economic Management and Green Development.
Education
Master of Business - Marketing
The University of Sydney
Sydney, NSW06-2026
Bachelor - Economics And Applied Mathematics
Jinan University
Guangzhou, China07-2024
Skills
- Certifications: ACCA F1–F4, EPSM Ethics Module
- Languages: English (PTE 73 / IELTS 65), Mandarin (Native)
- Technical: Excel modelling, PowerPoint design, business analysis
- Strengths: Cross-cultural teamwork, project coordination, fast learning
- Goal-oriented mindset
- Interpersonal and social skills
- Public speaking
- Scheduling
- Client relationships
Timeline
Intern
BlueFocus Intelligent Communications Group Co., Ltd
06.2023 - 08.2023
Intern
PwC (PricewaterhouseCoopers)
06.2021 - 07.2021
Master of Business - Marketing
The University of Sydney
Bachelor - Economics And Applied Mathematics
Jinan University
Similar Profiles
Dengkai XiaoDengkai Xiao
Video director intern at BlueFocus Communication GroupVideo director intern at BlueFocus Communication Group
Jeremy LeeJeremy Lee
Affiliate Marketing Intern at BlueFocus Communication GroupAffiliate Marketing Intern at BlueFocus Communication Group
Tianyue ChenTianyue Chen
Intern at BlueFocus Communication GroupIntern at BlueFocus Communication Group
Wesley WangWesley Wang
Student Dentist on Placement at Stafford Dental ClinicStudent Dentist on Placement at Stafford Dental Clinic
ROCKY TALATONUROCKY TALATONU
Structural Engineer Business Support at Northrop ConsultingStructural Engineer Business Support at Northrop Consulting