Maddison Zou

A highly motivated media and psychology graduate with interdisciplinary background in music event marketing, media and psychology. Skilled multitasker with understanding of music industry and creativity, problem-solving and communication skills leveraged in previous music related marketing experiences. Used to be a band vocalist collaborated with several musicians in music production ((Future Bass, hiphop and pop). Willing to take on any task to support teamwork. Outgoing and dedicated team player with hardworking and data-driven approach.

Kootha Music Fiesta                                                                                              10/2019 to 4/2020, Brisbane, QLD

• PR role: Researched and identified potential sponsors from local businesses that shared mutual target audience (consumers) with the event. Networked with potential sponsors to execute sponsorship agreements.
• Created corporate sponsorship proposals and interacted with Brisbane Multicultural Arts Centre (BEMAC) for more opportunities about future events.
• Event organization: Gathered volunteers and led volunteers team to set up marketing materials, equipment and venue environment.
• Marketer role: Connected with influencers to create marketing content on social media (Over 1000+ reads per article).
• The campaigns accomplished 200+ Tickets sold for the event in Monkey Tree Brewing Co.

Cornell University Heal project (Mental health service)                             3/2024 to Present, Remote

• Developed and implement marketing strategies based on psychological theories.
• Organized online events with alumni from UQ and Cornell University.
• Hosted online meetings for therapy sessions.