Aby Ali
Melbourne,AU
Summary
Experienced Full-Stack Developer with 5 years in software development and a strong background in React, AdonisJS, and PostgreSQL. Versatile across Java, Python, and PHP, with a tech-agnostic approach to problem-solving. Spent 2.5 years in the eCommerce industry, building scalable, high-performance applications. Passionate about AI-driven automation, cloud deployment (Azure, Docker), and Agile development to create practical solutions that drive business growth. Always looking to build better, smarter systems that make an impact.
Overview
4
4
years of professional experience
Work History
Full Stack Software Engineer
Philotimo Pty Ltd
03.2025 - Current
- Develop and maintain a modern, responsive UI that delivers a smooth user experience using React Typescript.
- Develop and optimize API endpoints, authentication systems, and business logic using Adonis Typescript.
- Ensure secure data handling, implement role-based access controls, and manage integrations with external services.
- Design and manage efficient database schemas to support business requirements using PostgreSql.
- Handle data migrations, backups, and security measures to ensure data integrity.
- Set up and manage scalable cloud deployments on Azure.
- Utilise Docker for containerised deployments, ensuring consistency across environments.
- Monitor performance, troubleshoot issues, and maintain system reliability.
- Collaborating with BA using Agile methodologies, plan sprints, and stakeholders to ensure timely and efficient development lifecycle.
Front-End Web Developer
L'Oréal ANZ
05.2024 - 12.2024
- Led the development and migration of 100+ front-end components from Yieldify to Dynamic Yield, enhancing team efficiency by 75% and enabling quicker campaign rollouts and smoother launches across 8 luxe brands
- Create new templates and features for over 150+ front-end components for personalisation and marketing campaigns that drove sales and improved CTR by over 30% for 8 Luxe brands
- Conducted extensive A/B testing and implemented responsive web design to ensure high-quality, impactful marketing campaigns
- Collaborated with Digital Operations and Personalization teams to deliver interactive and responsive campaign templates
- Owned the codebase for all global campaigns, guaranteeing code consistency and quality
- Boosted customer retention, click-through rates by 45%, and sales by 85%, significantly improving engagement and revenue
- Tech Stack: Dynamic Yield, HTML, CSS, Vanilla Js
Front-End Web Developer
Hanes Brands Australasia, HAA Inc
12.2021 - 12.2023
- Integrated Algolia Expose Search, boosting traffic by 15%
- Developed responsive campaign pages driving significant increase in sales by 25% during seasonal promotions
- Implemented a product recommendation feature boosting sales by 35% during sale season
- Collaborated closely with stakeholders and DevOps to prioritize production issue resolution, ensuring smooth code releases
- Extensively utilized the Magento 2 and VueStorefront e-commerce frameworks
- Tech Stack: Magento 2, Vue Storefront, Node, HTML, CSS, Vanilla Js, Knockout Js, Docker, GitHub, Elasticsearch
Full Stack LAMP Developer
MyMoovz
09.2021 - 12.2021
- Building the evolution of the front-end architecture to ensure optimal performance and seamless user experience
- Continuously enhancing and refining the back-end infrastructure to uphold reliability, scalability, and security standards
- Managing and enhancing the application's database for efficient data storage, retrieval, and management
- Playing a pivotal role in the development of new features, meticulously integrating best practices and adhering to software governance principles to drive innovation and excellence
- Tech Stack: Vue, React, Nuxt Js, Laravel PHP, MYSQL, BitBucket, Docker
Education
Master of Information Technology - Distinction
Royal Melbourne Institute of Technology
Melbourne, VIC12-2022
Skills
- Cloud Solutions AWS/Azure
- Agile Project Management
- IT Governance
- API design and integration
- Microservices architecture
- Performance optimisation
- Test-driven development
- Continuous integration
Languages
English
Native or Bilingual
Timeline
Full Stack Software Engineer
Philotimo Pty Ltd
03.2025 - Current
Front-End Web Developer
L'Oréal ANZ
05.2024 - 12.2024
Front-End Web Developer
Hanes Brands Australasia, HAA Inc
12.2021 - 12.2023
Full Stack LAMP Developer
MyMoovz
09.2021 - 12.2021
Master of Information Technology - Distinction
Royal Melbourne Institute of Technology
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