Alice Do
Melbourne,VIC
Summary
An organized, creative, and detail-oriented professional with a strong passion for the marketing industry. Equipped with effective communication skills, a proactive mindset, and the ability to craft diverse and compelling content, the focus is on fostering connections between customers and businesses to ensure every story is heard and every voice is amplified.
Overview
2
2
years of professional experience
1
1
Certification
Work History
SOCIAL MEDIA MANAGER
Galaxy English Centre
02.2022 - 12.2023
- Coordinate & executed digital marketing campaign
- Analyzed data & devised new strategies to optimize marketing performance, leading to 30% boost in customer ROI
- Delivered content across multiple social media channels, engaging over more customers & contributing 20% of total revenue.
- Managed relationships with B2B & B2C customers to foster loyalty and sustain growth.
SEO WRITER
Freelancer
02.2022 - 08.2023
- Generated high-quality and 90 - 100% unique SEO copies across diversified niches, including Jewellery, Awareness and Souvenir while monitoring each article's performance.
- Conducted thorough competitor analysis to identify gaps in the market and create unique content that stands out among competitors.
SEO ANALYSIST
Twinkly Educational Publishing
01.2023 - 04.2023
- Optimized backlink and link-building campaigns, resulting in an average monthly domain authority growth, and established relationships with external influencers and websites.
- Implemented on-page SEO strategies to successfully boost organic impression by 70%
- Managing keyword research for targeted campaigns resulting in improved overall visibility by 40%
Education
BACHELOR OF BUSINEES - Marketing
CIC Higher Education
Melbourne, VIC06.2026
Skills
- Organized
- Communication
- Customer Service
- Teamwork
- Office
- Problem Solving
- Content Development
- Social Media Strategy
Certification
- Certified Digital Networking Strategies, LinkedIn - 09/2021
- Certified Email Marketing, HubSpot - 02/2022
- Certified Keyword Research, Semrush Academy - 02/2022
- Certified Digital Marketing, HubSpot - 05/2023
- Certified The Strategy of Content Marketing, Coursera - 05/2023
Timeline
SEO ANALYSIST
Twinkly Educational Publishing
01.2023 - 04.2023
SOCIAL MEDIA MANAGER
Galaxy English Centre
02.2022 - 12.2023
SEO WRITER
Freelancer
02.2022 - 08.2023
- Certified Digital Networking Strategies, LinkedIn - 09/2021
- Certified Email Marketing, HubSpot - 02/2022
- Certified Keyword Research, Semrush Academy - 02/2022
- Certified Digital Marketing, HubSpot - 05/2023
- Certified The Strategy of Content Marketing, Coursera - 05/2023
BACHELOR OF BUSINEES - Marketing
CIC Higher Education
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