Alice Do
Melbourne,VIC
Summary
An organized, creative and detail-oriented individual.
Having a great passion for Marketing industry, with effective communication, a proactive mindset, and the ability to create diverse, compelling content, I am bouncing off the walls to strengthen connections between customers and businesses, in order to make all stories heard and all voices amplified.
Overview
2
2
years of professional experience
1
1
Certification
Work History
MARKETING & MEDIA EXECUTIVE
Galaxy English Centre
02.2022 - 12.2023
- Coordinate & executed digital marketing campaign
- Analyzed data & devised new strategies to optimize marketing performance, leading to 30% boost in customer ROI
- Delivered content across multiple social media channels, engaging over more customers & contributing 20% of total revenue.
- Managed relationships with B2B & B2C customers to foster loyalty and sustain growth.
SEO WRITER
The Genius Agency
02.2022 - 08.2023
- Generated high-quality and 90 - 100% unique SEO copies across diversified niches, including Jewellery, Awareness and Souvenir while monitoring each article's performance.
- Conducted thorough competitor analysis to identify gaps in the market and create unique content that stands out among competitors.
SEO ANALYSIST
Twinkly Educational Publishing
03.2022 - 04.2023
- Optimized backlink & linkbuilding campaigns, resulting in an average monthly domain authority growth, created relationship with external influencers and websites.
- Implemented on-page SEO strategies to successfully boost organic impression by 70%
- Managing keyword research for targeted campaigns resulting in improved overall visibility by 40%
MANAGER
English Centre
03.2022 - 04.2023
- English - Vietnamese translation
- Student Management
- Procedures to register for certification exams for students
- Accomplished multiple tasks within established timeframes.
Education
BACHELOR OF BUSINEES - Marketing
CIC Higher Education
Melbourne06.2026
Skills
- Organized
- Communication
- Customer Service
- Teamwork
- Office
- Problem Solving
- Content Development
- Social Media Strategy
Certification
- Certified Digital Networking Strategies, LinkedIn - 09/2021
- Certified Email Marketing, HubSpot - 02/2022
- Certified Keyword Research, Semrush Academy - 02/2022
- Certified Digital Marketing, HubSpot - 05/2023
- Certified The Strategy of Content Marketing, Coursera - 05/2023
Timeline
SEO ANALYSIST
Twinkly Educational Publishing
03.2022 - 04.2023
MANAGER
English Centre
03.2022 - 04.2023
MARKETING & MEDIA EXECUTIVE
Galaxy English Centre
02.2022 - 12.2023
SEO WRITER
The Genius Agency
02.2022 - 08.2023
BACHELOR OF BUSINEES - Marketing
CIC Higher Education
- Certified Digital Networking Strategies, LinkedIn - 09/2021
- Certified Email Marketing, HubSpot - 02/2022
- Certified Keyword Research, Semrush Academy - 02/2022
- Certified Digital Marketing, HubSpot - 05/2023
- Certified The Strategy of Content Marketing, Coursera - 05/2023
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