Client-focused media and communications professional with over a decade of experience in the Australian media industry as a journalist and editor. Renowned for delivering impactful communications strategies that drive social change, leveraging expertise in media and political landscapes to craft compelling narratives across both traditional and digital platforms. Proven ability to enhance client visibility and engagement while achieving their core objectives through innovative storytelling. “I first became a journalist to make a difference. At Shape I have the chance to do that every day – challenging myself to think strategically and creatively on projects that matter and for clients who care. That’s the rare secret ingredient we all have in common.”
Areas of work: First Nations advocacy, criminal and youth justice reform, philanthropy, energy and renewable energy transition, workplace mental health, education equity, and equality.