Danae Campbell

• Company Overview: Ray White and Loan Market Woodside was a medium sized Real Estate and Brokerage firm, 5 staff, turnover $2m+ per annum, sold to larger firm May 2022
• Developed key operational initiatives to drive and maintain substantial business growth.
• Built productive relationships with industry partners and competitors to support strategic business objectives.
• Cultivated forward-thinking, inclusive, and performance-oriented business culture to lead industry in innovation and push progress.
• Achieved company growth by implementing strategic plans and streamlining operations.

• Directly manage a portfolio of Agribusiness clients with ongoing lending needs involving property purchases, deposit management, home loans and equipment finance.
• Develop and manage a range of marketing events that build networks and expose new to bank opportunities.
• Provide guidance to less experienced members of staff in managing client relationships and developing their banking skills.
• Build relationships with clients and internal specialists with particular emphasis on the application of sales and marketing principles promoted by NAB.

Key achievements:

• Numerous ‘New to bank’ targets brought over to NAB
• ‘Natural Value Champion’ for SA South region which has a responsibility to promote and lead NAB’s Natural Value Strategy in 2014-15
• Always made revenue targets and awarded an ‘A ‘rating for behaviours in all years.

May 2012 – May 2014

Agribusiness Analyst – NAB

Key responsibilities

• Provide direct support to an Agribusiness Manager allowing for pro-active management of customer relationships and meeting customer needs.
• Credit analysis and completion of complex lending submissions.
• Opening and managing of client accounts to ensure their needs are matched by our product choices.

Key achievements

• Consistently meeting funnel targets and working with Manager to obtain new to bank prospects
• Working to establish a network of new entrants to NAB and co-ordinating meetings to ensure that new entrants feel engaged and supported in their first few months at NAB.
• Agribusiness Analyst of The Year 2013 for South Australia, Southern region
• Organising and managing key local events for marketing of the NAB Brand

Key responsibilities

• Customer Relationship Manager
• Equipment Finance Manager
• Deposit Manager
• Manage submissions and financial statements for new and existing loans
• Identify new prospects
• Manage local promotional activities

Key achievements

• Consistently achieved and exceeded financial targets and development goals

• Managed budgets effectively throughout the lifespan of various projects, ensuring cost-efficiency without compromising quality.
• Collaborated with stakeholders to address community concerns and incorporate feedback into planning initiatives.
• Maintained up-to-date knowledge of industry trends, best practices, and legislative changes to inform planning decisions and strategies.
• Established strong working relationships with clients, community members, and colleagues alike, fostering collaborative problem-solving environments.