Daniel Gullo
Gregory Hills,NSW
Summary
Highly experienced and passionate Personal Trainer and business owner with a successful record of helping clients achieve their health and fitness goals. A self driven nature and high professionalism ensures that expectations are consistently met and exceeded. Excellent communication and personable skills mean that working as part of a team is seamless.
Overview
13
13
years of professional experience
Work History
Personal Training Manager
Fitness Forum Health Club
01.2013 - Current
- Work alongside the Club Manager in the overall operation of the club and lead the club in overall Health and Fitness operations
- Lead a team of up to 10 people, ensuring consistent motivation and a sense of belonging and family
- Assist Personal Trainers in building their own successful businesses with high growth rate
- Create programs such as Intra Club Challenges to enhance member involvement within the club and build a sense of community
- Implement retention strategies to ensure existing members and clients stay long term.
- Create and implement effective sales strategies to drive membership and PT client growth
- Network with other local businesses to boost memberships and build our brand in the local community
- Create and run the Club's 8 Week Body Transformation Challenge, working with the other PT's to ensure clients have the greatest chance of achieving desired results
- Organise and promote events such as City 2 Surf and Foam Fest, creating teams to participate.
- Create group fitness timetables and roster Personal Trainers/Instructors for each class
- Create original group fitness classes to keep members engaged and coming back
- Promptly address any members issues with empathy and provide solutions to ensure their satisfaction
- Train newly hired sales/admin employees and personal trainers, offering insight into job duties and providing positive feedback on work.
- Set clear goals and KPI's for each personal trainer, tracking progress and milestones and offering coaching, support and assistance to achieve these.
- Create a maintenance checklist for all equipment, completing it as part of a regular schedule to ensure a safe working and training environment
- Work closely with the Club owner to ensure the club was continuing to move in the right direction
- Train staff in Membership Sales, Up-Selling and Member Retention
- Using "ClubFit" software to ensure smooth and efficient club operation
- Organise, host and run in club seminars to provide extra education and value to members
- Implement strategies to boost the club's sense of family and community
- Assist Club Manager with Social Media marketing campaigns and social media presence
Personal Trainer
Fitness Forum Health Club
08.2010 - Current
- One on one individually tailored personal training sessions
- Discover clients goals, strengths and limitations through effective discussion in exercise consultation
- Design individually tailored programs to help clients achieve desired results
- Coach and educate clients in one on one setting to help them achieve their health and fitness goals
- Create, plan and run group fitness classes
- Adapted classes to meet needs of participants with varying fitness levels.
- Motivate clients to stay on track with fitness goals with positive and friendly approach
- Demonstrate proper technique to ensure client safety
- Build extremely strong relationships with clients through results, trust, understanding and great rapport. This has resulted in many of my clients staying with me for 10+ years
- provide education and other fitness related content on social media platforms
- grow client base through effective marketing and networking
Owner/Director
Fit Club HQ
01.2016 - 06.2019
- Create and build an outdoor bootcamp business from scratch
- Plan, run and coordinate outdoor bootcamp sessions with up to 30 participants per session
- Network with local businesses to build clientele and relationships in the local community
- Implement marketing strategies to grow the business
- Manage budgets and cash flow
- Maintain equipment
- Run 8 Week Challenges to drive member numbers engagement
Owner/Director
The PT Coach
01.2019 - 06.2021
- Coached and mentored other personal trainers to grow their businesses and achieve desired career goals
- Provided expert coaching and advice to personal trainers in one on one and also small group settings
- Ran seminars to small groups of personal trainers to provide expert training in sales, marketing, retention and business growth
- Implemented effective sales techniques to sell tickets to these seminars
- Mentored newly qualified personal trainers through Australian Institute of Fitness
- Wrote numerous eBooks to provide valuable education to personal trainers and also used eBooks as lead generation tools for seminars
- Used social media ads and content to build clientele
Education
Certificate III And IV - Fitness
TAFE
12.2009
Applied Nutrition For Enhanced Body Composition -
Centrality
07.2011
Advanced Bootcamp/Outdoor Group Fitness Instructor -
Motivate To Train
05.2013
Skills
- Manage and inspire teams
- Ability to effectively problem solve
- Exceptional communication
- Build great relationships
- Effective time management
- Strong work ethic and self driven
Timeline
Owner/Director
The PT Coach
01.2019 - 06.2021
Owner/Director
Fit Club HQ
01.2016 - 06.2019
Personal Training Manager
Fitness Forum Health Club
01.2013 - Current
Personal Trainer
Fitness Forum Health Club
08.2010 - Current
Certificate III And IV - Fitness
TAFE
Applied Nutrition For Enhanced Body Composition -
Centrality
Advanced Bootcamp/Outdoor Group Fitness Instructor -
Motivate To Train
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