Ella Garnett
Sydney
Summary
Experienced Business Development Manager with a track record of converting sales leads and effectively managing multiple accounts. Background in forecasting, project management, and strategic planning equips me with the skills to drive innovation and achieve results. Exceptional communication abilities and a thorough approach to monitoring trends enable me to capitalise on emerging opportunities. Successfully managed sales teams across two fast-growing brands, Cleanslate Accounting and Brokers Back Office, and led digital marketing efforts. Experienced sales specialist with strength in negotiations, e-commerce and customer service. Excellent interpersonal and time management skills.
Overview
5
5
years of professional experience
Work History
Sales Consultant
NetStripes
03.2025 - Current
- Implemented up-selling strategies, encompassing recommendation of accessories and complementary services.
- Established and maintained highly effective relationships with clients and industry partners to drive growth.
- Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.
- Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
- Liaised with sales, marketing, and management teams to develop solutions and accomplish shared objectives.
- Maintained financial controls, planned business operations and control expenses while identifying and pursuing opportunities to grow business operations and boost profits.
- Directed traffic growth strategies, SEO, content distribution, email marketing, and trackbacks.
Business Development Manager
Brokers Back Office
03.2024 - 03.2025
- Increased client base by identifying new business opportunities and cultivating strong relationships with key decision makers.
- Facilitated regular communication with clients to ensure their needs were met, fostering long-lasting relationships built on trust and mutual respect.
- Developed customised solutions for clients based on a deep understanding of their unique pain points, delivering exceptional value and driving repeat business.
- Established relationships with key decision-makers within customer's organization to promote growth and retention.
- Generated new business with marketing initiatives and strategic plans.
- Managed sales team to increased appointment setting
- Managed a diverse portfolio of accounts, consistently exceeding revenue targets through upselling strategies and exceptional customer service.
- Negotiated and closed long-term agreements with new clients in assigned territory.
Business Development Manager
Cleanslate Accounting
03.2024 - 03.2025
- Diversified revenue streams by exploring and launching into new geographic markets.
- Expanded customer base by networking at industry events and leveraging social media platforms.
- Managed two fast growing brands under Cleanslate Accounting and Brokers Back Office
- Implemented CRM tools to better track sales opportunities and customer interactions.
- Analysed performance metrics to identify areas for improvement and implement corrective actions.
- Generated new business with marketing initiatives and strategic plans.
- Managed accounts to retain existing relationships and grow share of business.
Casual Sports Coach
Presbyterian Ladies College
07.2023 - 01.2025
- Leading teams to success in IPSHA and IGSSA tournaments
- Ensuring good sportsmanship and development of skills
- Child development in ages 7-17.
Casual Team Member
Honey Birdette
08.2023 - 03.2024
- Meeting individual and store KPIs
- Changing and adapting sales approach to meet the needs and wants of different customers
- Ensuring stock levels are correct and consistent
- Ensuring the storefront and layout corresponds to the demand of the product.
COSCARE Educator
Croydon Public School
03.2023 - 12.2023
- Extensive training in first aid incidents
- Inclusivity support for all children including care for special needs children
- Aiding all children, aged 4-13, in activities for visual and creative development
- Assessing children in areas of improvement for physical skills and knowledge.
Glassons 3rd in Charge Manager in training
Macquarie Centre
01.2023 - 12.2023
- Managing and training employees, including inducting new staff
- Involvement in store budgets and rostering facilities
- Extensive Visual Merchandising training to ensure presentable store front
- Training staff to improve on selling skills to increase individual KPIs and sales.
2IC Manager
Team Kids
11.2022 - 03.2023
- Extensive training in dealing with childcare and positive youth interactions
- Exposure to first aid and emergency procedure training for set activities
- Experience in entertaining youths to create a positive atmosphere
- Detailed online training to ensure completion of Working With Children Check NSW
- Assisting children to problem solve and collaborate effectively in group settings.
Christmas Casual Retail Assistant
Billini
11.2022 - 02.2023
- Experience in meeting individual KPIs and store budgets
- Training in fashion skills to ensure proper presentation of outfits and shoes
- Experience in managing stock between different stores across NSW
- Experience with unloading and organizing stock
- Engaged in storefront cleaning along with visual merchandising presentation.
Part-time Christmas Casual Retail Assistant
Mecca
11.2022 - 01.2023
- Performed High-Touch services (color matching, facials, makeup applications)
- Extensive use of customer service skills to fulfill positive customer interactions
- Experience meeting 'Store' budgets for the month
- Exposed to meeting individual goals and sales targets
- Extensive experience and training in all makeup, skin, and fragrance brands
- Experience with unloading and organizing stock.
Casual Retail Assistant
Just Jeans
10.2021 - 08.2022
- Performed effective customer service and fitting services
- Performed merchandising and store cleanups
- Effectively managed point of sales software.
Christmas Casual Retail Assistant
Bras n Things
10.2021 - 02.2022
- Performed cleaning duties including fitting rooms, general store front, and interior
- Excellent customer training to discover and help meet customer needs
- Effectively managed point of sales software
- Regular contributor in meeting budgets and individual KPIs.
Casual Crew Member
McDonalds Haberfield
08.2020 - 01.2022
- Cleaning, refilling stock, and keeping the entire restaurant clean and tidy
- Packing all fast food products effectively for customer orders
- Upheld high standards of productivity and quality in all areas of operations
- Effectively used shop point of sales software
- Prepared quality products while maintaining portion control and presentation within service goal times
- Demonstrated proper food safety practices by completing quality controls.
Education
Bachelor of Digital Marketing - Marketing
University of New England
Sydney, NSW06-2026
Skills
- Territory expansion
- Demonstrations
- Sales funnel management
- Customer liaison
- Closing techniques
- Persuasive communication
- Cold calling
- Trade show representation
- B2B sales
- Customer relationship management
- Objection handling
Accomplishments
- Directed a team of 12 personnel bringing in over $500 000 per year.
- Exceeded quarterly objectives by as much as 220% on a regular basis.
- Resolved product issue through consumer testing.
- Used Microsoft Excel to develop inventory tracking spreadsheets.
Timeline
Sales Consultant
NetStripes
03.2025 - Current
Business Development Manager
Cleanslate Accounting
03.2024 - 03.2025
Business Development Manager
Brokers Back Office
03.2024 - 03.2025
Casual Team Member
Honey Birdette
08.2023 - 03.2024
Casual Sports Coach
Presbyterian Ladies College
07.2023 - 01.2025
COSCARE Educator
Croydon Public School
03.2023 - 12.2023
Glassons 3rd in Charge Manager in training
Macquarie Centre
01.2023 - 12.2023
2IC Manager
Team Kids
11.2022 - 03.2023
Christmas Casual Retail Assistant
Billini
11.2022 - 02.2023
Part-time Christmas Casual Retail Assistant
Mecca
11.2022 - 01.2023
Casual Retail Assistant
Just Jeans
10.2021 - 08.2022
Christmas Casual Retail Assistant
Bras n Things
10.2021 - 02.2022
Casual Crew Member
McDonalds Haberfield
08.2020 - 01.2022
Bachelor of Digital Marketing - Marketing
University of New England
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