Ella Taylor
Sydney,NSW
Summary
Motivated Tourism and Event Management student with a Marketing focus, possessing strong academic foundations in marketing principles and analytics. Experienced in social media marketing, leveraging tools like Canva, CapCut, and Adobe Premiere Pro to identify trends and develop strategies that enhance engagement and brand awareness. Eager to apply knowledge and skills collaboratively within a professional setting.
Overview
8
8
years of professional experience
Work History
Marketing Assistant
E4 People
Sydney, NSW
06.2025 - Current
- marketing content for social media campaigns.
- Conducted market research to identify trends and customer preferences, informing strategic marketing decisions.
- Supported the analysis of campaign performance and audience engagement metrics.
- Delivered daily administrative support to Marketing Manager, facilitating smooth operations and communication.
- Adapted marketing strategy to fit consumer preferences and expectations.
- Managed and executed social media strategy, coordinating posting and engagement efforts to increase brand visibility.
- Conducted market research to identify potential customer segments and target markets.
- Developed engaging captions optimized for SEO to improve content scheduling.
- Proficiency in Canva, CapCut and Adobe Premiere for video editing
Before and After School Care Educator
YMCA
Sydney, NSW
07.2024 - Current
- Built and strengthened positive relationships with students, parents and teaching staff.
- Created a positive, nurturing, and structured environment to help children build confidence and foster positive relationships with peers.
- Organized and led recreational, educational, and creative activities to promote social, emotional, and cognitive development.
- Involvement with community engagement and creating ideas to reach out to the community.
- conducted and participated in programming and writing observations.
Part-time Sales Consultant
Mimco
Penrith
01.2022 - Current
- Within my role at Mimco, I have the opportunity to work as a sales consultant
- With this role it enables me to work collaboratively in a team to deliver exceptional customer experience through knowledgeable service and seamless execution of operational processes
- I also have experience with monitoring stock levels, working independently in quieter periods and POS systems
Team Member
Zambrero
Minchinbury
01.2021 - 01.2023
- While employed by Zambrero, I was provided with the opportunity to work in a fast paced environment with a more food handling approach
- This had required me to prepare food, serve customers, maintain cleanliness across the store, handle cash and be responsible for opening the store
- Within this role I was required to be punctual and reliable due to the trust of leaving the store in my hands for morning work shifts
Team Member
McDonald's
Minchinbury
01.2019 - 01.2021
- Company Overview: McDonalds is a fast paced work environment
- I was required to greet customers and serve food promptly
- McDonalds provided me with my first fundamental skills in the workforce, they helped give me skills in customer services, communication styles and gave me basic knowledge of POS systems
- I have also learnt how to correctly handle cash and handle difficult situations with customers while maintaining professionalism in all interactions and always keeping them satisfied
- McDonalds is a fast paced work environment
Student Teacher
Bam Performing Arts Studio
01.2018 - 01.2020
- At Bam Performing Art Studio I was a former dancer who was a Student Teacher for children aged 4-12
- Within my role I was required to work with the children for warm ups, evaluate student performance and make recommendations for improvement, engage, encourage, and motivate students to reach their goals and have the ability to communicate with a diverse group of teachers and students
Education
Bachelor - Tourism and Event management, Marketing
Western Sydney University
04-2025
High School -
Rooty High School
01-2022
Skills
- Market research
- Data analysis
- SEO optimization
- Content creation
- Campaign execution
- Consumer insights
- Brand storytelling thinking
- Technical proficiency
- Time management
- Organizational skills
- Problem solver
- Communication
- Teamwork
- Editing skills
Affiliations
Class projects for the subject Customer Experience Fundamentals
- Customer journey mapping involves understanding the process of mapping key events, customer motivations, and areas of friction within their experience Then, this information is combined into a comprehensive visual that describes a customer’s typical experience with a business.
Class Projects for the subject Strategic Marketing Management
- Computer-based marketing strategy simulation game
- The game is a marketing simulation that provides a challenging decision-making exercise in which complex, strategic marketing decisions must be made within a competitive and realistic context
Class Projects for the Subject Marketing Principles
- Report on the project creating a product for consumers based on the Roy Morgan Value Segment. I had created a made-up service that had to identify marketing strategies for product, place, price, and promotion, using strategic and innovative ideas
Personal Information
Date of Birth: 02/23/05
References
Referees available on request.
Timeline
Marketing Assistant
E4 People
06.2025 - Current
Before and After School Care Educator
YMCA
07.2024 - Current
Part-time Sales Consultant
Mimco
01.2022 - Current
Team Member
Zambrero
01.2021 - 01.2023
Team Member
McDonald's
01.2019 - 01.2021
Student Teacher
Bam Performing Arts Studio
01.2018 - 01.2020
Bachelor - Tourism and Event management, Marketing
Western Sydney University
High School -
Rooty High School