Collaborative leader partners with coworkers to promote engaged, empowering work culture. Documented strengths in building and maintaining relationships with diverse range of stakeholders in dynamic, fast-paced settings.
Overview
9
9
years of professional experience
Work History
MARKETING MANGER / DIRECTOR
Push Pull Shop
12.2019 - Current
Managed Instagram account, growing the following from 4k to 73k followers
Created and executed engaging marketing campaigns
Developed and launched creative giveaway strategies to boost engagement
Organized and managed video and photo shoots for content creation
Responded to social media DMs to maintain a strong, responsive online presence
Built community engagement through in-person events and interactive campaigns
Coordinated collaborations with brands, influencers, and other partners
Supported and collaborated with the creative team to align on brand vision and messaging
Managed a team, providing leadership and support to ensure productivity and positive team culture
Assisted with HR tasks, including hiring, onboarding, and performance management
Handled Shopify backend operations, including order management, website updates, discount code creation, and influencer order fulfillment
Oversaw all influencer and UGC (User-Generated Content) marketing, building relationships and managing content collaborations
Sales Executive
The Smart Group
01.2017 - 12.2020
Achieved sales goals and service targets by cultivating and securing new customer relationships.
Researched sales opportunities and possible leads to exceed sales goals and increase profits.
Boosted sales revenue by cultivating strong client relationships and implementing effective sales strategies.
Analyzed sales data regularly to monitor progress towards goals and make necessary adjustments to strategy as needed.
Conducted cold calling to generate leads and drive sales opportunities
Consistently met and exceeded strict KPIs, demonstrating strong performance in sales targets
Learned and applied effective sales techniques to improve conversion rates
Handled inbound sales and customer service inquiries, providing prompt and efficient support
Educational Sales Representative
Employment and Education
02.2016 - 01.2017
Collaborated with marketing team to develop promotional materials that accurately represented product offerings.
Continuously updated personal knowledge on new products and industry trends to remain an expert resource for clients.
Coordinated closely with account management team members to ensure excellent post-sale support.
Delivered comprehensive training sessions on products to educators, ensuring optimal utilization of resources in classrooms.
Cold-called leads to drive student registrations with online universities, meeting strict KPIs
Managed student follow-ups, ensuring enrollment in desired courses and maintaining strong relationships
Effectively tracked and followed up on sales lists to maximize conversions and meet sales goals
Education
Diploma - Public Relations And Applied Communication
RMIT University
Melbourne, VIC
10-2019
High School Diploma -
Mckinnon High School
Melbourne, VIC
12-2016
Skills
Social Media Management
Marketing Campaigns
Community Building
Influencer and UGC Marketing:
Team Leadership
HR and People Management
E-commerce Operations
Collaboration Management
Customer Service and Sales
Content Creation
Problem Solving
Timeline
MARKETING MANGER / DIRECTOR
Push Pull Shop
12.2019 - Current
Sales Executive
The Smart Group
01.2017 - 12.2020
Educational Sales Representative
Employment and Education
02.2016 - 01.2017
Diploma - Public Relations And Applied Communication
RMIT University
High School Diploma -
Mckinnon High School
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Joe ParkinJoe Parkin
Business Owner/Operator at Push & Pull, LLCBusiness Owner/Operator at Push & Pull, LLC