Proven leader at Coca-Cola Amatil/Coca-Cola Europacific Partners, confident and proficient in driving sales growth and fostering key customer relationships. Excelled in utilising data-driven insights for strategic decision-making, enhancing team performance through effective coaching, and securing long-term partnerships. Demonstrates exceptional sales expertise and team development skills, achieving notable revenue increases.
Overview
30
30
years of professional experience
Work History
WA State Sales Manager - Licensed
Coca-Cola Amatil/Coca-Cola Europacific Partners
02.2019 - Current
Leading a high-performing sales team for exceptional results through coaching, mentoring, and performance management.
Utilised data-driven insights from Tableau and other internal and external data resources to guide decision-making processes around pricing, target markets, and sales strategies.
Established clear sales targets and provided regular feedback to the team regarding their progress towards meeting objectives.
Developed strong relationships with key clients, resulting in long-term partnerships and increased account loyalty.
Attend and finalise sales contracts and business reviews with high-value customers.
Attended industry conferences and trade shows to stay up-to-date with market trends and customer needs.
Held one-on-one meetings (WIP's) with sales team members to identify selling hurdles and offered insight into best remedy.
Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
Championed company culture within the state sales division by fostering teamwork, promoting professional development opportunities, and celebrating successes collectively.
Partnered with cross-functional stakeholders to ensure seamless coordination between sales, marketing, product development, and customer support teams.
Demonstrated respect, friendliness and willingness to help wherever needed.
Passionate about learning and committed to continual improvement.
WA State Sales Manager - Grinders Coffee Roasters
Coca-Cola Amatil, CCA
03.2012 - 02.2019
Developed strong relationships with key clients, resulting in long-term partnerships and increased account loyalty.
Provided comprehensive product training sessions including Barista Training for new hires to expedite onboarding processes and enhance overall team capabilities.
Analysed competitor offerings to devise targeted sales pitches, effectively differentiating our products from competitors in the marketplace.
Managed a diverse portfolio of accounts across multiple industries to ensure consistent revenue generation within the region''s jurisdiction.
Delivered informative presentations at industry events to showcase company products/services while expanding professional networks in the State.
Demonstrated strong organizational and time management skills while managing multiple projects.
National Business Manager - QSR
Coca-Cola Amatil, CCA
04.2013 - 03.2017
Implemented innovative sales techniques to enhance customer satisfaction and boost sales performance.
Leveraged data-driven insights when making strategic decisions about market positioning, pricing structures, advertising campaigns.
Defined clear targets and objectives and communicated to other team members.
Managed, supported and grew business relationships with existing accounts and developed strategies to increase sales and revenue.