Summary
Overview
Work History
Education
Skills
Languages
Timeline
Generic

Amr Hassan

Brisbane,QLD

Summary

Marketing professional with three years of experience in the field. My professional background includes expertise in brand management, campaign management, tracking performance, customer experience, and consumer behaviour. Frequently praised as proactive by my peers, I have a proven track record of contributing to successful marketing initiatives and achieving company goals. I am eager to leverage my experience, education, and skills to drive the marketing efforts and overall success of your organisation.

Overview

10
10
years of professional experience

Work History

Marketing Officer

GLG Legal
09.2019 - Current
  • Coordinated with internal business divisions, agency partners and local vendors to guarantee on time, cost-effective delivery of all marketing communications materials.
  • Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
  • Researched industry and marketplace trends to develop marketing solutions and enhance business operations.
  • Developed creative presentations, trend reports, kitted assets, and product data sheets.
  • Consulted with product development teams to enhance products based on customer interest data.
  • Provided feedback to all departments on brand consistency in outbound communications.
  • Developed innovative and targeted collateral to support overall branding objectives.
  • Defined and tracked campaign effectiveness and adjusted strategies accordingly.
  • Increased phone call enquiries by 100% through targeted marketing.
  • Successfully decreased PPC social media ads cost to below the industry average.
  • Implementation of new processes, collaborated with stakeholders and tracked progress

Marketing Assistant

Open Open
09.2022 - 12.2022
  • Proofread marketing collateral ahead of printing to eliminate errors.
  • Created engaging content for Pinterest, Facebook, and Instagram.
  • Updated spreadsheets with statistical, financial and non-financial information.
  • Conducted primary and secondary research to better understand customer needs and behaviours.
  • Established and managed relationships with external data providers and research vendors.
  • Utilised specialised software to capture and process data.
  • Generated reports to support the development and implementation of marketing plans.
  • Oversaw event operations to keep running smoothly.

Marketing Trainee

Juffali Tyres Company
02.2019 - 11.2019
  • Created engaging content for Pinterest, Facebook, and Instagram.
  • Proofread marketing collateral ahead of printing to eliminate errors.
  • Updated spreadsheets with statistical, financial and non-financial information.
  • Input new data, updated old records and cross-checked information to keep the marketing database up-to-date.

Marketing Management Trainee

Juffali Tyres Company
11.2014 - 04.2015
  • Maintained documentation, detailing assignments, in-progress work and completed project milestones.
  • Researched competitor trends and interpreted findings to report conclusions to supervisors.
  • Assisted in creating written, video, and image content for marketing channels.
  • Researched interesting and relevant content to capture interest and improve site traffic.
  • Oversaw preparation of marketing copy, images, videos, emails, and other collateral.

Education

Masters of Business - Marketing

Queensland University of Technology
Brisbane
11.2024

Segi University -

Bachelors of Marketing Management
Kuala Lumpur
01.2019

Skills

Branding

  • Campaign management
  • Leading design process
  • Design conception
  • Mailchimp
  • Canva
  • Word Press
  • Adobe Illustrator
  • Setting up, designing, and managing pop-up stalls for lead generation
  • Content creation
  • Project planning and project management
  • Email marketing
  • Managing internal & external communication
  • Managing social media accounts and ads
  • Website management
  • Lead generation
  • Analytics
  • Campaign tracking
  • Data visualisation

Languages

English
Arabic

Timeline

Marketing Assistant

Open Open
09.2022 - 12.2022

Marketing Officer

GLG Legal
09.2019 - Current

Marketing Trainee

Juffali Tyres Company
02.2019 - 11.2019

Marketing Management Trainee

Juffali Tyres Company
11.2014 - 04.2015

Masters of Business - Marketing

Queensland University of Technology

Segi University -

Bachelors of Marketing Management
Amr Hassan