Adam STACEY
Sydney
Summary
Proactive sales and marketing specialist who produces high-quality strategy and sales planning through dedication and attention to detail. Performance-oriented with an organised nature and analytical problem-solving approach.
Overview
10
10
years of professional experience
Work History
Business Development Executive
Bacardi-Martini Australia
04.2023 - Current
- Established and maintained highly effective relationships with clients and industry partners to build strong business networks and drive growth.
- Developed and negotiated new proposals, contracts and procedures to draw in more clients and streamline work operations.
- Identified business development opportunities, as well as challenges and customer concerns for proactive resolution.
- Organised successful activations to increase brand visibility in key consumer engagement areas
Director / Co-Founder
ReWrite Stationery
06.2020 - Current
- Analysed industry reports and market demand to establish gaps in which to introduce new product concepts to market.
- Developed impactful and strategic partnerships with manufacturing and supply partners to drive business development and guarantee successful supply chain pipeline.
- Created cash flow/P&L spreadsheets and developed comprehensive plan to accomplish company objectives while staying within budget.
- Developed integrated marketing strategy for business launch.
NSW Account Manager
Australian Distilling Co.
06.2021 - 03.2023
- Built and strengthened long-lasting client relationships through both off-premise and on-premise accounts.
- Introduced new internal processes to improve both new and existing account management across NSW.
- Created efficient and achievable growth strategies through specific market trends and analysis.
- Achieved 44% growth in 2022 through targeted approach and effective sales planning.
Social Media Manager / Bartender
Sessions Taphouse And Grill
11.2018 - 03.2020
- Developed marketing content such as promotional materials and advertisements on social media using Canva.
- Analysed social media and online marketing campaign results using Google Analytics.
- Drove brand awareness and customer engagement by 80%.
- Implemented SEO requirements and optimised strategies for digital campaigns using Google Ads.
Cocktail Bartender
Basil And Mint
06.2019 - 11.2019
- Developed unique drink and cocktail specials on weekly basis
- Prepared cocktails for over 100+ customers daily.
- Upsold daily specials and beverage promotions to exceed sales goals.
Bartender
Hotel Steyne
11.2013 - 09.2017
- Developed knowledge of beer and spirits.
- Served alcoholic drinks at one of Sydney's busiest bars.
- Worked in a fast-paced, pressurised environment.
Education
Post-Graduate Diploma - Language And Culture
Oregon State University (Exchange Program)
Corvallis, Oregon04.2018
Bachelor of Business - Marketing
Charles Sturt University
Bathurst, NSW11.2016
Bachelor of Communication - Advertising
Charles Sturt University
Bathurst, NSW11.2016
High School Certificate -
Sydney Grammar School
Darlinghurst, NSW11.2012
Skills
- Sales Planning
- Brand Strategy
- Interpersonal Communication
- Account Management
- Consumer Insight
- Market Research
Accomplishments
International Advertising Association "Big Idea" Winner - 2016
In my final semester at CSU, I was selected to represent my university in the highly coveted International Advertising Association annual ‘Big Idea' competition, pitting the top university teams in the country against each other to respond to a live brief for a real client.
The key insight that we created paved the way for my agency team, Kajulu Red, to win the IAA Big Idea 2016 award from a competition of 120 students, securing long-term mass donations for our charity, United Way Australia.
References
References available upon request
Timeline
Business Development Executive
Bacardi-Martini Australia
04.2023 - Current
NSW Account Manager
Australian Distilling Co.
06.2021 - 03.2023
Director / Co-Founder
ReWrite Stationery
06.2020 - Current
Cocktail Bartender
Basil And Mint
06.2019 - 11.2019
Social Media Manager / Bartender
Sessions Taphouse And Grill
11.2018 - 03.2020
Bartender
Hotel Steyne
11.2013 - 09.2017
Post-Graduate Diploma - Language And Culture
Oregon State University (Exchange Program)
Bachelor of Business - Marketing
Charles Sturt University
Bachelor of Communication - Advertising
Charles Sturt University
High School Certificate -
Sydney Grammar School
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