Liyan He Russell

Melbourne,VIC

Summary

Seeking a position related to media, marketing, and management, where I can leverage my educational background and skills to create value for the company and enhance my professional growth.

Developed skills in media coordination within dynamic and fast-paced environment. Transitioning into new field, leveraging expertise in project management, content creation, and digital strategy. Aims to apply these transferrable skills to drive success and innovation in new role.

Work History

Media Coordinator

GuangZhou Huayue Bio Tech

GuangZhou

04.2024 - 09.2024

Contributed to company growth by identifying new media opportunities and expanding into emerging channels.
Participated in weekly meetings with cross-functional teams to discuss campaign progress, challenges, and opportunities for improvement.
Optimized advertising campaigns for better audience reach and engagement through targeted placements.
Stayed current on industry trends and best practices, implementing innovative ideas to keep campaigns fresh and engaging for audiences.

Education

Bachelor - Digital Media And Communication

Monash University

06-2026

Skills

Skilled in English communication, Cantonese, and Mandarin
Proficient in technical skills
Content creation and editing expertise
Social media management expertise
Proficient in video production

Proficient in market research methods
Skilled in formulating online and offline promotion strategies
Digital marketing expertise
Proficient in data analysis tools

Accomplishments

Resolved product issue through consumer testing.
Used Microsoft Excel to develop inventory tracking spreadsheets.
Collaborated with team of 8 in the development of Tiktok streaming promotion.

Languages

English

Native or Bilingual

Chinese (Cantonese)

Native or Bilingual

Chinese (Mandarin)

Native or Bilingual

Timeline

Media Coordinator

GuangZhou Huayue Bio Tech

04.2024 - 09.2024

Bachelor - Digital Media And Communication

Monash University