Summary
Overview
Work History
Education
Skills
Timeline
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LUCIA BRICE

New Farm

Summary

I’m a Dynamic Social Media Marketer with a proven track record at Uni Worker, where I create high-performing video content on TikTok and Instagram to engage university students and hiring managers, encouraging them to join the job-matching app Dynamic. I specialize in leveraging paid advertising and data-driven social strategy to boost brand awareness and build lasting loyalty. Skilled in conversion optimization, trend adaptation, and crisis management, I thrive in fast-paced environments—delivering innovative, on-brand campaigns that drive both engagement and measurable results.

Overview

2
2
years of professional experience

Work History

Social Media Marketer

Uni Worker
01.2024 - 03.2025
  • Organized and managed social media contests, giveaways, or events to further engage with the target audience and increase brand awareness.
  • Strategised and developed video content for client's website and social media publications.
  • Stayed current on industry trends and emerging platforms, leveraging new opportunities to expand brand reach.
  • Enhanced customer loyalty and satisfaction by promptly addressing inquiries and resolving issues on social media platforms.
  • Increased user base by promoting brand awareness and launching key marketing efforts.
  • Developed and implemented crisis management strategies for social media to mitigate risks and maintain positive brand image.

Ice Cream Server

Alpine Gelateria
02.2023 - 11.2023
  • Greeted incoming customers and provided reliable, friendly customer service.
  • Explained ice cream flavors, toppings, sundaes, and other frozen concoctions to customers.
  • Maintained a clean and organized workspace, ensuring a positive environment for customers and coworkers.
  • Managed long lines of customers during peak times while maintaining professionalism under pressure.
  • Prepared ice cream orders quickly while adhering to proper food safety guidelines.
  • Enhanced customer satisfaction by providing efficient and friendly service during peak hours.
  • Maintained menu knowledge to provide recommendations and answers to customer questions.
  • Kept tidy and organized area to comply with cleanliness standards.
  • Processed sales transactions for cash, debit, and credit purchases.
  • Demonstrated excellent time management skills by handling multiple tasks simultaneously during busy shifts.

Education

Bachelor of Business - Public Relations

Queensland University of Technology
Brisbane, QLD
02-2028

High School Diploma -

St Margarets Anglican Girls School
Ascot
12-2024

Skills

  • Outgoing and welcoming personality with a passion for connecting with others
  • Committed to helping people and exceeding customer expectations
  • Always go the extra mile to ensure a positive and memorable experience
  • Strong focus on delivering friendly, high-quality service
  • Quick learner who adapts easily to new tasks and environments
  • Able to pick up new skills fast and contribute to the team from day one

Timeline

Social Media Marketer

Uni Worker
01.2024 - 03.2025

Ice Cream Server

Alpine Gelateria
02.2023 - 11.2023

Bachelor of Business - Public Relations

Queensland University of Technology

High School Diploma -

St Margarets Anglican Girls School

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LUCIA BRICE