Mark Westbrook
NWSS
Moriarty, Tasmania,TAS
38
Years of experience
Dynamic professional with extensive experience as a General Manager at Charlton Farm Produce Pty Ltd, driving operational efficiency and enhancing client relationships. Proven ability in problem-solving and relationship building, achieving significant sales growth through strategic planning and effective team leadership. Committed to fostering independence and delivering high-quality support services.
Work History
Senior Sales Manager and Factory Manager
9 Years 5 Months- Directed wholesale produce sales strategies to expand customer accounts and strengthen market share.
- Managed key client relationships, resolving pricing, supply, and delivery issues promptly.
- Negotiated seasonal supply agreements with buyers to align demand, availability, and margins.
- Coordinated sales forecasts with operations teams to improve inventory planning and order fulfilment.
- Led sales team performance, providing coaching on customer service and account growth.
- Monitored contract compliance, ensuring accurate pricing, specifications, and delivery commitments.
- Collaborated with logistics and procurement teams to maintain reliable produce supply chains.
- Increased overall sales revenue by implementing effective sales strategies and building strong client relationships.
- Collaborated closely with marketing teams to develop targeted campaigns that drove significant increases in qualified leads and overall sales performance.
- Mentored junior sales professionals in advanced selling techniques, resulting in accelerated career progression and enhanced contributions to overall team success.
- Attended industry events and conventions to explain sales opportunities.
- Maintained relationships with customers and found new ones by identifying needs and offering appropriate services.
- Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
- Led sales strategy for fresh produce accounts, aligning pricing, supply, and customer demand.
- Managed key client relationships, negotiating contracts and resolving service issues promptly.
- Coordinated with operations and logistics teams to maintain order accuracy and on-time delivery.
- Developed account plans to grow wholesale sales across retail, foodservice, and distribution channels.
- Reviewed customer forecasts and stock availability to support consistent supply planning.
- Connected with prospects through trade shows, cold calling and local-area networking.
Factory Supervisor
13 Years- Supervised factory operations to maintain safe, efficient produce processing workflows.
- Coordinated production schedules with packing and dispatch teams to meet customer orders.
- Monitored product quality and resolved non-conformance issues during processing activities.
- Trained staff on SOPs, hygiene standards, and workplace safety requirements.
- Inspected equipment and reported maintenance needs to keep operations running smoothly.
Disability Support Worker and House Co-ordinator
8 Years 7 Months- Supported clients with personal care, mobility, and daily living activities.
- Assisted individuals to follow support plans and maintain routine appointments.
- Monitored client wellbeing and reported changes to supervisors promptly.
- Encouraged independence through respectful prompting and skill-building assistance.
General Manager and Senior Sales Manager
10 Years 2 Months- Directed daily operations across produce, inventory, and dispatch functions.
- Coordinated supplier relationships to maintain stock availability and product quality.
- Reviewed sales, expenses, and budgets to support informed business decisions.
- Implemented process improvements to strengthen workflow efficiency and consistency.
- Supervised staff performance, rostering, and task allocation across departments.
- Ensured compliance with food safety, workplace safety, and quality standards.
- Resolved operational issues quickly to minimise disruption and maintain service levels.
- Monitored customer requirements and adjusted operations to support business objectives.
- Managed budget implementations, employee reviews, training, schedules, and contract negotiations.
- Developed and implemented strategies to increase sales and profitability.
- Cultivated strong relationships with clients, vendors, and partners to ensure long-term success and loyalty.
- Managed budget development, forecasting, and financial reporting processes to track progress towards organizational objectives accurately.
- Drove year-over-year business growth while leading operations, strategic vision, and long-range planning.
- Increased overall company efficiency by streamlining operations and implementing innovative managerial strategies.
- Directed comprehensive sales efforts to exceed revenue targets consistently while maintaining customer satisfaction levels.
- Developed and executed strategic plans for business growth and expansion, resulting in increased market share.
Managing Director
7 Months- Led executive decision-making across finance, operations, and stakeholder management.
- Reviewed budgets and forecasts, supporting disciplined financial planning and resource allocation.
- Strengthened client relationships with regular communication, timely project delivery, and high-quality services.
- Directed company strategy, aligning operational priorities with commercial growth objectives.
Tutor and Dorm Master
2 Years- Supported students with subject-specific tutoring, reinforcing classroom learning and comprehension.
- Adapted explanations to individual learning needs, improving student confidence and participation.
- Prepared structured study sessions aligned with lesson content and assessment requirements.
- Monitored student progress, identifying gaps and adjusting support to strengthen understanding.
- Collaborated with students to complete homework assignments, identify lagging skills, and correct weaknesses.
- Organized after-school tutoring programs to provide additional support to students struggling with specific subjects.
Forklift Operator
6 Months- Operated forklift equipment to move pallets safely across loading and storage areas.
- Inspected equipment before use to confirm safe operation and report faults promptly.
- Loaded and unloaded trucks while maintaining accuracy and product protection.
- Stacked stock in designated locations to support organised warehouse flow.
Supervisor
1 Year 10 Months- Supervised daily workflow, assigning tasks and maintaining staff accountability.
- Monitored operations to ensure consistent quality and policy compliance.
- Coordinated schedules, coverage, and priorities to support smooth department execution.
- Trained new team members on procedures, safety standards, and expectations.
- Oversaw daily operations of the department, ensuring smooth workflow and timely completion of tasks.
- Resolved conflicts among team members promptly, maintaining a harmonious working environment conducive to productivity.
Education
Associate of Arts - Psychiatric Enrolled Nurse
Associate of Arts - Sheep And Beef Cattle Intensive Pastoralism
High School Diploma
Skills
Daily living assistance
Problem-solving
Housekeeping and meal preparation
Personal care
Independent living support
Relationship building
Disability awareness
Documentation skills
Documentation and reporting
Client confidentiality
Incident reports
Meal planning
Daily living requirements
Household chores
Dressing assistance
Emotional support
Transportation assistance
Team leadership
Timeline
Disability Support Worker and House Co-ordinator
NWSS
08.2016 - 03.2025Read More
General Manager and Senior Sales Manager
Charlton Farm Produce Pty Ltd
04.2006 - 06.2016Read More
Managing Director
Electric Produce Pty Ltd
08.2005 - 03.2006Read More
Senior Sales Manager and Factory Manager
Forth Farm Produce Pty Ltd
08.1995 - 01.2005Read More
Factory Supervisor
Perfecta Produce Pty Ltd
01.1992 - 01.2005Read More
Tutor and Dorm Master
Woodleigh Residential High School
01.1990 - 01.1992Read More
Forklift Operator
Clements and Marshall Pty Ltd
01.1990 - 07.1990Read More
Supervisor
Devonfield Enterprises
03.1987 - 01.1989Read More
Ngawhatu Hospital
Associate of Arts from Psychiatric Enrolled Nurse
Read More
Massey University
Associate of Arts from Sheep And Beef Cattle Intensive Pastoralism
Read More
Nelson College For Boys
High School Diploma
Read More