Summary
Overview
Work History
Education
Skills
References
Timeline
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Patrick Falson

Sydney,Australia

Summary

Goal-oriented manager with distinguished experience in multiple industries and proven leadership abilities. Expert in increasing productivity and customer satisfaction while driving revenue and sales. Committed to streamlining procedures while optimizing employee talent.

Overview

10
10
years of professional experience

Work History

Sales Manager

Snap Inc
01.2023 - Current
  • I currently manage the team that own key accounts across the Growth & Performance as well as the Retail verticals.
  • Key responsibilities is driving operational excellence, cross-functional collaboration, achievement on quarterly sales goals, and a positive team environment.

Senior Client Partner

Snap Inc
03.2021 - Current
  • From the success of the growth of our APAC team, I was promoted to Senior Client Partner
  • In this role, I managed key accounts in Crypto.com, Sportsbet and VGW and was in charge of building the Fintech vertical further due to high growth
  • Q421 saw my book of business hit maximum compensation due to achieving 400% which was the largest quarter of revenue by a single sales lead globally
  • Q122 also saw my book of business over-deliver and reach 150% to target due in Crypto.com, Sportsbet and VGW all performing well
  • I report directly to APAC snr Director, covering Mat leave, in which I forecast the APAC SME business and manage the ANZ client partner and analyst team
  • Management of this team involves managing meeting and input quotas, quarterly and half plans.

Client Partner

Snap Inc
06.2019 - 03.2021
  • I was the first account manager in Snap APAC to move vertically upward into a lead sales role
  • The role involved working with high growth SMEs with multi-million dollar targets
  • In my first year (19/20) as Client Partner I received the 'Founders Trip' award in which the top 1% of sellers globally get to go on a trip with the executive team from the US
  • I also made the shortlist for B&T 30 under 30
  • This role allowed me to work with businesses across Korea, Japan, SEA and ANZ in which drove a fast learning curve in the complexities and nuances of the region
  • Businesses were largely app businesses as well as web based retail
  • Off the back of the high growth I was then able to hire a team to cover Asia and ANZ
  • I hired my now Senior Manager plus 5 Client Partners and 3 Analysts
  • This role involved heavy collaboration with cross-functional partners including Product, Marsci, Marketing and Creative Strategy.

Senior Account Manager

Snap Inc
01.2018 - 06.2019
  • Working closely with Client Partners on key accounts across Sydney, Melbourne and Brisbane
  • During my time as Senior Account Manager I was given the opportunity to have a 3 month secondment in our newly formed Hamburg office to help the team accelerate their learning and build a strong Snap culture within the team.

Account Manager

Snap Inc
12.2016 - 12.2016
  • Account Manager across major media agencies in Sydney

Account Manager

Daily Mail Australia
05.2016 - 11.2016
  • Account Manager across major media agencies in Sydney

Account Manager

Nine Entertainment
03.2014 - 05.2016
  • Account Management across the major media agencies in Sydney

Education

Bachelor Media & Communications -

University of Wollongong
12.2012

Skills

  • Strong technical comprehension
  • Organizational & Operational Skills

References

References available upon request

Timeline

Sales Manager

Snap Inc
01.2023 - Current

Senior Client Partner

Snap Inc
03.2021 - Current

Client Partner

Snap Inc
06.2019 - 03.2021

Senior Account Manager

Snap Inc
01.2018 - 06.2019

Account Manager

Snap Inc
12.2016 - 12.2016

Account Manager

Daily Mail Australia
05.2016 - 11.2016

Account Manager

Nine Entertainment
03.2014 - 05.2016

Bachelor Media & Communications -

University of Wollongong

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Patrick Falson