Summary
Overview
Work History
Education
Skills
Accomplishments
Additional Information
Timeline
Hi, I’m

Preethi Sopeti

Marketing Intern
Melbourne,VIC
Preethi  Sopeti

Summary

Master of International Business graduate from RMIT University with strong skills in Graphic Designing, Photo and Video Editing, Data Analytics, Data Visualisation, Online Advertising, Visual Content Creation, and Web Content Management Systems. Proficient in Canva, MS Excel, Tableau, Power BI, Google Ads, Wondershare, Adobe Photoshop, and WordPress to design and develop websites, and create simple social media graphics for posting content online. Completed key projects including “Marketing Plan for Techierank ‘which involved creating a detailed marketing plan for Techierank (by Reputationnaire) to increase brand awareness through social media such as Instagram, Facebook, and YouTube, and “Social Media Audit for Reebok which included creating a social media audit and a landing page for Reebok from a celebrity’s social media post.

Overview

2
years of professional experience
6
years of post-secondary education

Work History

GITAM UNIVERSITY GEM FEST

MARKETING TEAM LEAD
01.2019

Job overview

  • Leading a team of marketing volunteers in promoting and selling tickets for the annual college fest (GEM FEST), resulting in record-breaking ticket sales with 500+ tickets sold (Highest ticket sales)
  • Developing and executing marketing strategies, including social media campaigns, and flyer distributions
  • Creating and posting content on Instagram and Facebook to create buzz and generate ticket sales
  • Coordinating with the event management team to align marketing efforts with event objectives and target audience
  • Conducting market research to identify potential target groups (students) and implementing targeted marketing initiatives to reach specific segments
  • Training and supervising a team of volunteers, guiding effective selling techniques and customer engagement
  • Monitoring ticket sales data, analyzing trends using MS Excel, and implementing adjustments to marketing strategies to maximize ticket sales and revenue
  • Actively engaging with potential customers (students), addressing inquiries, providing information about the fest, and promoting ticket sales
  • Assisting in managing ticket inventory, ensuring accurate record-keeping and timely ticket distribution.

WOOLWORTHS METRO
MELBOURNE

CUSTOMER SERVICE SUPERVISOR
11.2021 - Current

Job overview

  • Providing customer service support to more than 100 customers each day, including processing transactions, stock checks, and processing refunds
  • Provided training and supervision to newly hired employees
  • Addressing customer inquiries and processing various transactions at the point of sale (POS) system
  • Conducting regular inventory checks, making necessary stock adjustments, and generating stock fill reports
  • Performing daily markdowns on prices to minimise inventory loss
  • Improving team performance by offering direction and hands-on support
  • Increasing customer retention by explaining and enrolling them into loyalty and rewards programs

Education

Royal Melbourne Institute of Technology (RMIT)
Melbourne, VIC

Master of International Business
07.2020 - 06.2022

University Overview

RMIT
Melbourne, VIC

Graduate Certificate from Data Analytics
07.2019 - 06.2020

University Overview

GITAM University
INDIA

BBA from Business Analytics
07.2016 - 05.2019

University Overview

Skills

Graphic design

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Accomplishments

Accomplishments

Led a marketing volunteer team in promoting and selling tickets for the annual college fest (GEM FEST), resulting in record-breaking ticket sales with 500+ tickets sold (Highest ticket sales)

Additional Information

Additional Information


  • Graphic Design: Experience in using Canva for creating social media posts, presentations, posters, videos, and logos for Reebok social media audit and Techierank Marketing plan.
  • Photo and Video Editing: Experience in using Adobe Photoshop and Wondershare to edit pictures and videos, including trimming, merging, adding transitions, applying visual effects, and audio editing, such as adjusting volume levels, adding background music, and incorporating voiceover to enhance video presentation.
  • Web Content Management System: Experience in creating an informative platform website using WordPress catering to international students, offering valuable insights on Australian universities, courses, accommodation options, and associated expenses.
  • Data Analytics: Experience in employing R programming and SAS programming for various projects, including conducting analyses on price wars between Coles and Woolworths which involved skills in data manipulation, statistical analysis, and generating meaningful insights to examine and understand the dynamics of competitive pricing strategies employed by these retail giants.
  • Data Visualisation: Skilled in creating visual presentations of real-world datasets from world bank data, Kaggle, and surveys using Tableau and PowerBI.
  • Visual Content Creation: Experience in posting visual content created using Canva, Adobe Photoshop, and Wondershare on Instagram and Facebook for generating and promoting ticket sales for the Annual college fest (GEM).
  • Online Advertising: Acquired proficiency in Google Ads by actively engaging in self-guided learning through YouTube tutorials.

Timeline

CUSTOMER SERVICE SUPERVISOR
WOOLWORTHS METRO
11.2021 - Current
Royal Melbourne Institute of Technology (RMIT)
Master of International Business
07.2020 - 06.2022
RMIT
Graduate Certificate from Data Analytics
07.2019 - 06.2020
MARKETING TEAM LEAD
GITAM UNIVERSITY GEM FEST
01.2019
GITAM University
BBA from Business Analytics
07.2016 - 05.2019
Preethi SopetiMarketing Intern