Shreya Surana
Melbourne,Australia
Summary
Resourceful and Result-oriented Account Manager with 5+ years of experience in SaaS sales, leveraging technology to enhance end-to-end sales processes. Strong leader with proficiency in growing professional network, influencing decision-makers and devising successful strategies. Collaborative and strategic person with robust background in customer relationship management.
Overview
6
6
years of professional experience
Work History
Inside Sales Representative
MYOB
01.2024 - Current
- Expanded market reach by researching potential clients and initiating contact via phone or email to generate interest in company's ERP offering.
- Determined needs, delivered solutions, and overcame objections through consultative selling skills for ERP Solution of MYOB to direct customers.
- Boosted lead conversion rates by conducting thorough needs assessments, identifying opportunities for upselling and crossselling to construction, manufacturing, Wholesale, NFP & Retail Industry
- Streamlined sales process efficiency by maintaining accurate records of client interactions in CRM systems(Salesforce & hubspot), ensuring seamless followup.
- Collaborated with marketing team to develop targeted promotional campaigns that drove increased engagement from prospective customers.
Account Manager, Mid Market
Cisco
02.2022 - 11.2023
- Analyzed sales data to identify opportunities for improvement and created action plans to capitalize on those opportunities.
- Conducted market research to discover new leads, opportunities through LinkedIn Navigator, company website and market discovery
- Qualified leads by scheduling introductory discovery meetings and calls.
- Engaged in product training, demonstrations, B2B Customer awareness through webinars, branding, and acquisition initiatives through outreach to attain revenues.
Partner Account Manager
HP (Hewlett Packard)
05.2019 - 01.2022
- Managed 15 authorized channel partners of HP, overseeing quarterly joint business planning, credit assessment, Inventory alignment, Funnel management and day-2-day business issues. Owning the overall plan to drive growth in both companies and achieving a 25% YoY growth in partner business and maintained a regular billing and business of $50,000 to $1.5 million USD quarterly.
- Managed over 300 small & mid-sized accounts, achieving an annual business generation of $3-5 million USD. Effective account mapping with partner's sales team to ensure better territory planning
- Successfully managed a new digital tool, contributing to a $50,000 USD monthly revenue and a 20% increase in lead generation.
- Orchestrated and influenced a virtual team, managing the virtual business model of HP. This led to a 30% improvement in partner mapping efficiency and lead based business outcome.
Education
MBA - Finance and Marketing
Xavier Institute of Management
Bachelor of Engineering(Hons - Electrical Engineering in Engineering
Bhilai Institute of Technology
Skills
- Territory & Channel/Partner Management
- Strategic Account Management
- Contractual Negotiations
- Business development & Funnel Management
- LinkedIn Navigator, Salesforce & Outreach expertise
- Cold calling skills
Accomplishments
- Recognition in HP for "Making it happen" award for adding new logos in SMB business
- Campus Finalist in HSBC IB League for Investment banking
Personal Information
Title: Strategic Account Manager
Timeline
Inside Sales Representative
MYOB
01.2024 - Current
Account Manager, Mid Market
Cisco
02.2022 - 11.2023
Partner Account Manager
HP (Hewlett Packard)
05.2019 - 01.2022
Bachelor of Engineering(Hons - Electrical Engineering in Engineering
Bhilai Institute of Technology
MBA - Finance and Marketing
Xavier Institute of Management